Brett House (@bretthouse) 's Twitter Profile
Brett House

@bretthouse

An adtech, martech & measurement GTM and product executive with extensive product strategy, marketing, growth strategy and executive leadership experience.

ID: 14909420

linkhttps://www.linkedin.com/in/bretthouse calendar_today26-05-2008 14:20:42

694 Tweet

132 Followers

163 Following

MediaRadar (@mediaradar) 's Twitter Profile Photo

According to MediaRadar in @AdAge, White Castle spent $5M on U.S. measured media in 2024: bit.ly/4m66ESP #MediaRadar #AdAge #MarketingIntelligence #QSRMarketing #QSR

According to <a href="/MediaRadar/">MediaRadar</a> in @AdAge, <a href="/WhiteCastle/">White Castle</a> spent $5M on U.S. measured media in 2024: bit.ly/4m66ESP

#MediaRadar #AdAge #MarketingIntelligence #QSRMarketing #QSR
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When the NBA Playoffs heat up, so does ad spend. 🔥🏀 MediaRadar's Lauren Amira explores how ABC News, @TNTDrama, and @ESPN are cashing in during the big games: bit.ly/3IHXe1r #MediaRadar #MarketingIntelligence #NBA #Advertising #SportsMarketing #AdTech

When the <a href="/NBA/">NBA</a> Playoffs heat up, so does ad spend. 🔥🏀 

<a href="/MediaRadar/">MediaRadar</a>'s Lauren Amira explores how <a href="/ABC/">ABC News</a>, @TNTDrama, and @ESPN are cashing in during the big games: bit.ly/3IHXe1r

#MediaRadar #MarketingIntelligence #NBA #Advertising #SportsMarketing #AdTech
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IPG wins Anthropic’s US media business as the AI startup’s valuation continues to soar, via @AdAge. adage.com/agencies/accou… #AdAge #MediaRadar #AdvertisingNews #AdvertisingIntelligence #AdInsights

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#OpenAI’s U.S. media spend soared to $19M in Q1 2025, up from just $2,600 a year earlier, fueled by its high-concept #SuperBowl debut: bit.ly/4mEcETb As media momentum continues, all signs point to OpenAI taking a more proactive approach to #marketing.

#OpenAI’s U.S. media spend soared to $19M in Q1 2025, up from just $2,600 a year earlier, fueled by its high-concept #SuperBowl debut: bit.ly/4mEcETb

As media momentum continues, all signs point to <a href="/OpenAI/">OpenAI</a> taking a more proactive approach to #marketing.
MediaRadar (@mediaradar) 's Twitter Profile Photo

How is Instacart winning off-platform? They’re using MediaRadar’s data to scale smarter across streaming TV, social, and beyond: bit.ly/4fHyIKf #MediaRadar #Instacart #MarketingIntelligence #StreamingTV #SocialMedia #AdTech

How is <a href="/Instacart/">Instacart</a> winning off-platform? They’re using MediaRadar’s data to scale smarter across streaming TV, social, and beyond: bit.ly/4fHyIKf

#MediaRadar #Instacart #MarketingIntelligence #StreamingTV #SocialMedia #AdTech
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You asked, we delivered! MediaRadar, Inc. Social Media Marketing Intelligence is officially live in Canada. 🇨🇦 👉 bit.ly/4mI211E #MediaRadar #MarketingIntelligence #SocialMediaMarketingIntelligence #MarTech #CanadianAdvertising #BuyCanadian

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T-1 week until MediaRadar CEO Matt Krepsik takes the virtual stage for our State of the Industry: Future of Video Advertising webinar! Grab your spot here: bit.ly/4fq8Tyl #MediaRadar #StateOfTheIndustry #VideoAdvertising #Webinar #AdTech #AdvertisingStrategy

T-1 week until <a href="/MediaRadar/">MediaRadar</a> CEO Matt Krepsik takes the virtual stage for our State of the Industry: Future of Video Advertising webinar! 

Grab your spot here: bit.ly/4fq8Tyl

#MediaRadar #StateOfTheIndustry #VideoAdvertising #Webinar #AdTech #AdvertisingStrategy
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Political ad spend in 2026 is projected to surge past $50M in dozens of DMAs. 💰 MediaRadar Head of Alliances Steve Davis breaks down why forward-looking intelligence is the edge media sellers need to win the cycle: bit.ly/4oKDURC #PoliticalAdIntelligence

Political ad spend in 2026 is projected to surge past $50M in dozens of DMAs. 💰

<a href="/MediaRadar/">MediaRadar</a> Head of Alliances Steve Davis breaks down why forward-looking intelligence is the edge media sellers need to win the cycle: bit.ly/4oKDURC
#PoliticalAdIntelligence
MediaRadar (@mediaradar) 's Twitter Profile Photo

Unlock smarter brand investment decisions with MediaRadar's Commercial Intelligence: bit.ly/41UtRzz By harmonizing millions of data points, MediaRadar helps you time outreach, prioritize channels, and capture more brand investment. #MediaRadar #CommercialIntelligence

Unlock smarter brand investment decisions with MediaRadar's Commercial Intelligence: bit.ly/41UtRzz

By harmonizing millions of data points, MediaRadar helps you time outreach, prioritize channels, and capture more brand investment.

#MediaRadar #CommercialIntelligence
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.@Netflix now reaches more 18–34-year-olds than any other TV network! MediaRadar's Karisa Schroeder unpacks the data behind Netflix’s surging ad business in 1H 2025: bit.ly/4oQygxq #MediaRadar #MarketingIntelligence #Netflix #CTVAdvertising

.@Netflix now reaches more 18–34-year-olds than any other TV network! 

<a href="/MediaRadar/">MediaRadar</a>'s Karisa Schroeder unpacks the data behind Netflix’s surging ad business in 1H 2025: bit.ly/4oQygxq

#MediaRadar #MarketingIntelligence #Netflix #CTVAdvertising
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Billable hours vs. real outcomes: can agencies afford to keep the old model alive in the age of AI? 🤔 🎧 Catch the full conversation on MediaRadar's Signal & Noise: lnkd.in/gHSQehAv #MediaRadar #SignalAndNoise #Podcast #ProgrammaticAdvertising #AI #AdTech

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After 3 months of “positive” messaging, attack ads have landed in Virginia’s gubernatorial race: bit.ly/4265D5v With ad buys ramping up across Norfolk, Richmond, and DC, both campaigns are preparing for a heated fall season. #MediaRadar #PoliticalAdIntelligence

After 3 months of “positive” messaging, attack ads have landed in Virginia’s gubernatorial race: bit.ly/4265D5v

With ad buys ramping up across Norfolk, Richmond, and DC, both campaigns are preparing for a heated fall season.

#MediaRadar #PoliticalAdIntelligence
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.T-Mobile shifts most of lead creative agency Dentsu’s remit in-house, via @AdAge: adage.com/agencies/accou… #AdAge #MediaRadar #AdvertisingNews #AdvertisingIntelligence #MarketingInsights #MarketingIntelligence

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"Publishers need to pivot...because what they've been selling isn't working. And what they could be selling would be a renaissance of revenue." 🎧 A new episode of Signal & Noise is LIVE: bit.ly/3G3MNo8 #MediaRadar #SignalAndNoise #AdvertisingStrategy #AdTech

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🎧 Lou Paskalis joins @BrettHouse and Rio Longacre on episode 5 of Signal & Noise: “Stop Blocking the News: Brand Safety, Performance & the Case for Journalism.” Listen here 👉 bit.ly/3G3MNo8 #MediaRadar #SignalAndNoise #MarketingIntelligence #AdvertisingInsights

MediaRadar (@mediaradar) 's Twitter Profile Photo

NYC, we're coming for you! 🚕🗽 Attending @AdvertisingWeek in October? Let's connect: bit.ly/3KbunmO From panels featuring Brett House to a fireside chat with our CEO, there’s lots to look forward to. See what's on tap. 👇 #AWNewYork25

NYC, we're coming for you! 🚕🗽
Attending @AdvertisingWeek in October? Let's connect: bit.ly/3KbunmO

From panels featuring <a href="/bretthouse/">Brett House</a> to a fireside chat with our CEO, there’s lots to look forward to. See what's on tap. 👇   

#AWNewYork25
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Jessica Hogue joins hosts @BrettHouse and Rio Longacre on our latest #SignalAndNoise episode, "Publisher Monetization Woes: Is the News Media in Jeopardy?" 🎧 Listen here: bit.ly/3G3MNo8 #MediaRadar #MarketingIntelligence #MarketingPodcast #Podcasting #Publishing

MediaRadar (@mediaradar) 's Twitter Profile Photo

Add to Cart ➡️ Add to Ad Spend The line between shopping and advertising is blurring. Here's what brands need to know: bit.ly/3K2Iknh #MediaRadar #MarketingIntelligence #DataDrivenMarketing #RetailMedia #CommerceMedia #AdInnovation #AdTech

Add to Cart ➡️ Add to Ad Spend
The line between shopping and advertising is blurring. Here's what brands need to know: bit.ly/3K2Iknh

#MediaRadar #MarketingIntelligence #DataDrivenMarketing #RetailMedia #CommerceMedia #AdInnovation #AdTech
MediaRadar (@mediaradar) 's Twitter Profile Photo

🚛📈 Instacart is scaling national accounts with strategy, speed, and the right data. By partnering with MediaRadar, #Instacart expanded its influence beyond the cart and up the funnel. Read the full success story: bit.ly/47QDO59 #marketingintelligence #retailmedia

🚛📈 <a href="/Instacart/">Instacart</a> is scaling national accounts with strategy, speed, and the right data. By partnering with <a href="/MediaRadar/">MediaRadar</a>, #Instacart expanded its influence beyond the cart and up the funnel. Read the full success story: bit.ly/47QDO59

#marketingintelligence #retailmedia
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The way fans watch sports & entertainment is changing fast. 🏈 Register for our webinar, “State of the Industry: Navigating the Seismic Shift in Sports Advertising", to see how advertisers are keeping up: bit.ly/3VOYEL3 #StateOfTheIndustry #SportsAdvertising

The way fans watch sports &amp; entertainment is changing fast. 🏈 

Register for our webinar, “State of the Industry: Navigating the Seismic Shift in Sports Advertising", to see how advertisers are keeping up: bit.ly/3VOYEL3

#StateOfTheIndustry #SportsAdvertising