Reddit Ads should be near the top of your paid media list in 2026. We broke down how Reddit stacks up against Facebook when it comes to engagement here: bfo.io/3NyBoQj If you’re planning your paid media strategy for 2026, don’t sleep on Reddit!

2025 gave us everything: new platforms, nonstop AI updates, and more data than anyone asked for. What it didn’t give us? Clear answers. Our latest guide breaks down how to cut through the noise and use your 2025 data to build a smarter 2026 strategy: bfo.io/3KXRp1y

Time to give your tech stack a fresh start. If your data’s messy, your strategy probably is too, so now’s a great moment to clean house behind the scenes. Here are 3 quick things to tackle this month!

Sometimes, analytics can feel like a different language. So if you’ve ever looked at your dashboard and wished someone could translate it into action for your business, we’re here to help: bfo.io/4qWjS6V

Let’s talk AI and SEO. Or, AISEO, to be specific. You’ve probably seen acronyms flying around (AIO, AEO, GEO). But Steve’s got a smarter take: AI-informed SEO. In this Big Ideas With BFO, he shares how AI is reshaping search and what to ask before building your SEO strategy!

If your paid media strategy feels like last year’s leftovers, it’s time for a reset. We just dropped the playbook for building smarter campaigns in 2026, without the wasted spend. Get intentional with your ad plan here: bfo.io/4sAvPkj

Content tip: Before you dive into writing something new, check what’s already working. Repurpose content into videos, infographics, emails, or updated pages. You’ll not only save time, but often drive better results. Your audience already loves it. Give it new life!

“Is programmatic advertising just for branding?” We teamed up with our friends at Klever Programmatic to answer that question, because the world of programmatic can be full of assumptions. Hit play to find out where programmatic fits into the bigger picture! bfo.io/463Wn3T

When Google shakes things up, the goal isn’t to panic (though that’s normal). Instead, respond smartly. That’s what this guide helps with: a clear set of questions to walk through after an update hits. Bookmark it for when the next update hits:
bfo.io/3ZxslSt

Need a jumpstart on your 2026 marketing goals? Our Resource Center is packed with free guides, videos, and checklists designed to help you tackle real digital marketing challenges. Use it. Bookmark it. And make this year your most strategic one yet: bfo.io/458fVnq

We’re watching AI Max in Google Ads with cautious optimism. Steve’s got thoughts in this episode of Big Ideas With BFO, and if you’re still navigating PMax, we’ve got tips in the blog below too! befoundonline.com/blog/pmax-test…

AI this, automation that. But guess what? You're still the one calling the shots. Paid media in 2026 is full of shiny tools and trends. Fortunately, your strategy still needs to be human. We put together 5 predictions for what’s next in ads this year: bfo.io/3ZKIvrK

Designing ads that fit every platform can feel like trying to solve a puzzle. Just when you think you’ve got the right size, someone changes the rules. We made a Paid Media Ad Specs Guide that puts all the sizes, dimensions, and requirements in one spot: bfo.io/4tdggzy

AI keeps changing the search game (and will continue doing so in 2026!). So if your strategy still revolves around “rank #1 on Google and hope for the best,” it’s time for an upgrade. Consider this blog your AI search playbook:
bfo.io/4thDJzG

Tired of guessing ad specs? Check out our Paid Media Ad Specs Guide, aka your shortcut to getting creative right across Google, Meta, LinkedIn, and more. This week’s Big Ideas With BFO breaks down why this matters more than you think: befoundonline.com/guides/paid-me…

January flew by, and before Q2 sneaks up on you, it’s a good time to pause and ask these questions. Want a second opinion? The BFO team is happy to take a look. Schedule an audit to make sure your data’s doing its thing: bfo.io/4r7PN59

Instead of trying to target everyone, Reddit lets you reach communities already deep in conversations that matter to your brand. Our latest blog lays out the Reddit targeting strategies you should’ve had bookmarked by now:
bfo.io/45UoYZu

Our team has been auditing early 2026 campaigns and spotting some familiar missteps. No shame, it happens. But now is the time to tighten things up before Q2 rolls in! Want to see the top paid media mistakes we’ve been helping clients avoid? Take a look: bfo.io/4tpgunr

We’ve all been there. You make a tough call, and then replay it in your head like it’s your favorite guilty-pleasure TV drama. Steve’s diving into why fear-based decision-making keeps us stuck, and how flipping the script can unlock your next big move!