I'm not tired at night, if I don't lift weights in the morning. Try it if you struggle to fall asleep

Get closer to the end goal with your ad copy ❌ Landscape Management Pros ✅ Create the Yard of Your Dreams ❌ Get A Free Quote ✅ Fast Estimate Today Users want results now. Make them feel near the destination.

Easily the best stress relief

Keyword conversions: 8 Search term conversions: 0 🤬

What's your biggest challenge as a Paid Media agency/freelancer?

Work makes me happy. But I've learned not push it. I used to think "X amount of hours & I'll be fulfulled" Some days its 3 hours Some days its 10 hours

Who's the best newsletter follow? 📰 Working on building one with a partner.

Reviews on a landing page are never optional - Standard 5 star reviews with a short blurb (for the quick checkers) - Longer form case study (for the deep researchers) - Video review (for the watchers instead of readers)

I love seeing Relevance, Authority, & Urgency in a short ad

You finally find your car keys You know that feeling That’s how a perfectly crafted headline hits your readers “Ah-ha, just what I’ve been looking for!”

Google: Don’t keyword stuff *puts 13 keywords in ad* Google: EXCELLENT

If you've said what you need to say in your ad - stop Don't shove in new headlines or descriptions if you've written a perfect ad Add only what's relevant & different from what you already have

Don't throw 10 different ad angles at users Repeat the same angle in your ad copy Users don't read, they skim Say the same thing twice & users may only read it once

If your client desires impressions & spend Write 3 RSAs (with different angles) More inventory = more options for Google

If you can visualize a behavior - it will seem easier to do - & you'll be more likely to act on it How can you start writing copy like this? Turn vague tasks, into specific examples Call Us Today -> Talk to a Lawyer Now

Learning the in's & out's of Google Ads is the easy part. Strategy & experience is the hard part.

I used to work on freelance projects Before work During lunch After work Now I only work when I want 2 years of hard work can change your life for good

If your website is fast and has all of your products/services you probably don't need to pay for a 10k redesign Work on your offer, copy, and product/service details Test test test