Austin | Google Ads (@austinppc_) 's Twitter Profile
Austin | Google Ads

@austinppc_

Merging PPC & Marketing Psychology

ID: 1479585793979133953

linkhttp://ppcsurge.com calendar_today07-01-2022 22:48:50

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Austin | Google Ads (@austinppc_) 's Twitter Profile Photo

Get closer to the end goal with your ad copy ❌ Landscape Management Pros ✅ Create the Yard of Your Dreams ❌ Get A Free Quote ✅ Fast Estimate Today Users want results now. Make them feel near the destination.

Austin | Google Ads (@austinppc_) 's Twitter Profile Photo

Work makes me happy. But I've learned not push it. I used to think "X amount of hours & I'll be fulfulled" Some days its 3 hours Some days its 10 hours

Austin | Google Ads (@austinppc_) 's Twitter Profile Photo

Reviews on a landing page are never optional - Standard 5 star reviews with a short blurb (for the quick checkers) - Longer form case study (for the deep researchers) - Video review (for the watchers instead of readers)

Austin | Google Ads (@austinppc_) 's Twitter Profile Photo

You finally find your car keys You know that feeling That’s how a perfectly crafted headline hits your readers “Ah-ha, just what I’ve been looking for!”

Austin | Google Ads (@austinppc_) 's Twitter Profile Photo

If you've said what you need to say in your ad - stop Don't shove in new headlines or descriptions if you've written a perfect ad Add only what's relevant & different from what you already have

Austin | Google Ads (@austinppc_) 's Twitter Profile Photo

Don't throw 10 different ad angles at users Repeat the same angle in your ad copy Users don't read, they skim Say the same thing twice & users may only read it once

Austin | Google Ads (@austinppc_) 's Twitter Profile Photo

If you can visualize a behavior - it will seem easier to do - & you'll be more likely to act on it How can you start writing copy like this? Turn vague tasks, into specific examples Call Us Today -> Talk to a Lawyer Now

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I used to work on freelance projects Before work During lunch After work Now I only work when I want 2 years of hard work can change your life for good

Austin | Google Ads (@austinppc_) 's Twitter Profile Photo

If your website is fast and has all of your products/services you probably don't need to pay for a 10k redesign Work on your offer, copy, and product/service details Test test test