BOO! 13 event marketing mistakes that can come back to haunt you attendzen.io/resources/blog…

It may be tempting to jump on the bandwagon, but blanket discounts won’t attract more attendees and could even damage your event brand. Read our post on how why #BlackFriday discounts don’t work for events attendzen.io/resources/blog…

A very happy #Thanksgiving to all our US customers and partners. And if your current event management platform is a bit of a… (ahem) turkey, give us a call next week.

So, apparently magenta is Colour of the Year 2023? This augers well. #Pantone #Pantone2023 #VivaMagenta #ColorOfTheYear #ColorOfTheYear2023

The internet is awash with articles and blog posts telling you why you should use #gamification to improve attendee engagement at your events. So we thought it might be worth writing one about why you shouldn’t. attendzen.io/resources/blog…

If Meta doesn’t use the #Metaverse for meetings, will anyone else? Check out our blog post on the future prospects for VR and AR in #events attendzen.io/resources/blog…

Seven key event trends to look out for in 2023. Why this year your events need to be more transformative, inclusive, integrated, sustainable and accessible. Oh, and how to actually DO all of that. attendzen.io/resources/blog…

Happy #BlueMonday.In case the main thing getting you down today is overpriced, clunky event software – give us a call and we’ll help you turn that frown upside-down. #eventprofs

Not sure I agree with this but it’s kind of interesting.

Interesting piece by Gene Marks CPA in the The Guardian about the new balance emerging between in-person and virtual in the post-covid landscape. #eventprofs theguardian.com/business/2023/…

So apparently conference and exhibition centres are excluded from the government’s energy support scheme. Zoos and ‘historical sites’ qualify, but business events don’t. Business events are worth c£20bn to the UK economy. Go figure. the-business-of-events.com/2023/01/11/eve… #eventprofs

Ever wondered what your COVID protection methods might look like if your attendees were heads of state and billionaires? Welcome to #Davos. SPOILER ALERT: it goes a bit beyond hand sanitiser. #eventprofs forbes.com/sites/brucelee…

Could your event Code of Conduct be exposing you to legal risk? #EventProfs attendzen.io/resources/blog…

Everyone who builds registration forms should have this question printed out and permanently affixed to the top of their monitor. A hand tattoo would also work.

Are we in the age of the post-agency agency? The Drum asked the question and The Drum network answered. Read on for our Strategy Director Bertie's take on the evolution of agency. hubs.la/Q01PSmwv0 #eventagency #eventprofs #eventprofsuk #events #liveevents #b2cevent

Interesting post! Not many conference organisers have the tools / bandwidth to really understand the LT impact of their event. Roughly 80% of planners we speak with don’t know what an NPS is. This will change ...

Check out this article on what event professionals can learn from upper-class airline service! ✈️ It highlights the importance of personalization, attention to detail, and creating a luxurious experience for attendees bizbash.com/production-str… #EventProfs #LuxuryExperience

Eight Global Meetings Megatrends #eventprofs #assnchat conferencesthatwork.com/index.php/even…

Our thoughts on the challenge of running events during a hiring freeze #eventprofs attendzen.io/resources/blog…