Adpulp
@adpulp
Advertising News and Know-How, Since 2004. Home of the Ad Legends workshop, Ad Chatter podcast, and 'Ad Brains' eBook. Editor: @davidburn
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http://Adpulp.com 07-04-2008 13:33:58
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Although many leaders think they are customer-centric, only 15 percent of respondents to the recent McKinsey Growth Leaders Mindset Survey say they consistently incorporate customer input into their decisions. mck.co/4kNg1GO via McKinsey & Company
This fall, Land O'Lakes is teaming up with hailey whitters, a GRAMMY-nominated, platinum-selling singer/songwriter from Shueyville, Iowa, to celebrate dairy farmers and promote Land O’Lakes Butter and Cheese. adpulp.com/hailey-whitter…