Congrats PeoplesBank, #ABABankMktg Brand Slam winner in the Website Redesign category. Their ZYNLO Bank web redesign and expansion increased openings for various accounts through brighter design, color, photography and hierarchy within the layout. aba.social/4eWoGUl

Banks that prioritize education coupled with compelling savings vehicles will meaningfully empower customers on their personal finance journeys. Learn more from @Plinqit's Kirsten Longnecker: aba.social/4eyKZ1B

This co-working site and full-service branch will host free networking events and programming throughout the year designed to help local businesses and respond to community needs. Learn more from ABA's Craig Colgan: aba.social/4eXO8bb

"For Chief Marketing Officers (CMOs) and marketing teams in banks and credit unions today, understanding AI’s capabilities needs to be fundamental to the overall strategy of maintaining and acquiring account holders." - ALKAMI's Marla Pieton More: aba.social/3BeNp7O

Mark your calendars for January 30th!📅 We're taking a deep dive into the #ABABankMktg School curriculum with a FREE Zoom Info Session at 2:00 pm EST. Don't miss this opportunity! Register here: aba.social/3E4GajT

In the latest ABA survey of bank marketers, it is clear they are focusing more on the channels that drive results, with a prioritization of digital marketing and media for 2025 budgets. Learn more from Capital Performance Group's Ally Akins: aba.social/40XSRWM

The 2025 curriculum at the #ABABankMktg School covers top-notch strategies from AI to ROI, with a brand-new course on brand intelligence.💡 Boost your bank's growth and enhance customer experience through strategic marketing. Learn more & register today: aba.social/3CBDzxA

Immerse yourself into a world of strategic marketing at #ABABankMktg School! Learn from expert faculty and showcase your newly acquired skills through dynamic team-based coursework. 🍎✏️ Find out more: aba.social/41leQae

In the latest episode of the Marketing Money Podcast, @Renasant's @JohnOxford1 and Mabus Agency's @JoshMabus explore how marketers can navigate fragmented audiences, ethical concerns and the need for creativity in today’s competitive landscape. Listen: aba.social/41xjfan

Don't miss your chance to learn from the top bank marketers in the industry at #ABABankMktg School! 📍Atlanta, GA 📅April 26 - May 2, 2025 Learn more and register here: aba.social/4ih1YYw 📝🍎

Understand the changing reality of what a checking account is, and that different customers are trying to solve different problems from Capital Performance Group's Mark Gibson: aba.social/4bi614r

Grab your pens and notebooks! 📝✏️ Register for #ABABankMktg School and learn from the nation's most well-regarded bank marketing giants. April 26 - May 2, 2025 in Atlanta, GA 📍 More info: aba.social/4hgnb3U

Effectively marketing use of interactive teller machines to a loyal customer base can be fun. Learn about how Bank Midwest, #ABABankMktg Brand Slam winner in the Social Media Campaign category, increased awareness of its ITM services from ABA's Craig Colgan: aba.social/4iAursR

Microphone work at ABABankMktg school is real!

Thanks @ababankmktg and everyone who participated in the #fmssocial event tonight. We had a blast! Enjoy the rest of the school week. :)

According to a recent ABA survey, many more bank marketers in 2025 agree that marketing technology, analytics and artificial intelligence will significantly enhance the effectiveness of marketing efforts. Learn more from Capital Performance Group's Mark Gibson: aba.social/4cWuIUV

Marketers must be strategic and disciplined to differentiate and build equity and value for their bank. Check out these common branding mistakes and ways to avoid them from BANKTASTIC's Martha Bartlett Piland, CFMP: aba.social/3SraoBv

As the industry becomes more comfortable managing the risks associated with marketing AI tools, bank marketers will continue to find efficiencies and scale. Learn more from Capital Performance Group's Ally Akins: aba.social/45xVqBs

A smart program builds trust and confidence in the acquiring institution with robust, well-timed omnichannel tactics and strategic messaging. Learn five key factors for approaching merger communications from MKP communications inc.'s Pamela Reich: aba.social/3ZqMpq4