.Dubsmash's new target audience may be smaller, but the retention rate is much higher. Can dance challenges keep the app growing? - bit.ly/2Teqgul #musicindustry #dance

.Spotify's acquisition of Gimlet shows just how far #podcasting has come the last few years. This looks like the beginning of a new age for the medium. - bit.ly/2IHLSLs #musicindustry #futureofmedia

It looks like the end of the #CD is coming soon. However, the growth of #vinyl shows that physical copies as a whole aren't done yet. Sounds good to me! - engt.co/2tEeTx4 #musicindustry #streamingisking

#Album sales dropped a whopping 25.8% last year. Will #musicstreaming services kill the album? - bit.ly/2PQceNK #musicindustry

The #musicindustry is starting to make use of #virtualreality (#VR). The potential it's showing in #musicvideos and #concerts makes me excited for where the future of music is heading. - bit.ly/2CHfjaf #thefutureisnow

.Mastercard is the newest company to try #sonicbranding by implementing a sound for every #financial transaction. If succesful, this could add a new dimension to #marketing credit cards. - bit.ly/2T3Jdk3 #scienceofsound #newideas

#Music's role in #marketing has been steadily increasing, and brands now have to develop a #musical identity in addition to their visual one. Learn more, here - bit.ly/2BUZEVj #musicindustry #branding

.Live Nation's acquisitions of Blockfest and Tons Of Rock shows growing their European audience is one of their top priorities. Could even more #musicfestivals be in their sights? - bit.ly/2Xn3IXo #musicindustry #rockmusic

.Songtradr's acquisition of Big Sync Music is great news for the brands that belong to #BigSync. With more artists than ever to choose from, these brands can further develop their #musical identity. - bit.ly/2Tjg8QJ #musicindustry

#Branding is more important now in #music than ever before. Delivering a great experience could be the best way of #marketing in #livemusic today. - bit.ly/2x7ASOo #musicindustry #newbeginnings

#SocialMedia has given musicians an audience to market to 24/7. These Penn State students do a great job of showing the impact social media can have on the popularity of an artist. #musicmarketing - bit.ly/2TeeNLV

Love this story of 3 people rising above their past to try and make it in the #musicindustry. Wishing these guys all the best! #newtalent - bit.ly/2GTy0vP

.Philips is the latest brand to foray into #sonicbranding. I'm excited to see how they'll continue to use sound to create a #musical identity. - bbc.in/2SQFr9f

Wow! New software is coming soon that will match your personal #brand with the #music best suited for it. Could this help making an impact in the #musicindustry easier than ever before? - bit.ly/2C2rcYG

As an artist, #marketing to fans and keeping that connection is crucial. However, is marketing to an audience that has never heard your #music before even more important? #newlisteners - bit.ly/2BZKyh2

.marshmellomusic's concert in FortniteGame played to 10 million gamers. Will more artists follow suit with such a large potential audience to tap into? #gaming #musicmarketing - bit.ly/2U542YO

.Pandora has launched Pandora Stories, where artist playlists include voice tracks for the artist to add deeper insight to their songs. Will this concept be popular enough for Spotify and Apple Music to follow suit? #newideas - tcrn.ch/2EdDaPK

.The Other House has done some impressive work #branding The Titan Games. Read on about the company's process to bring to life such an incredible concept! - bit.ly/2IHNMvw

#DiscoverWeekly is my favorite Spotify feature, as it is for millions of others. Whoever #sponsors will have a huge audience to #market to. - bit.ly/2H77e3V

"Immersive experiences" have become a major part of #music the last few years. Sony's #LostInMusic is the latest in the trend, and it looks incredible. - bit.ly/2GwiF52