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Productized SEO as an Approach to Selling SEO Services I didn’t understand before why service packages were so popular. For example, link building is usually sold in packages, where each one includes a set number of links and specific types. I used to think this approach

How Thousands of Sites Lose Traffic The worst thing you can do for your SEO is to display the publication date on your page. On November 4th, our blog, Editorial Link, released an update that resulted in two dates being displayed on the page: the article's publication date and

One large client or 10 small ones? It's often said that having many clients means more diversification. Losing a big client could mean that a service provider loses a major part of its income. Therefore, many opt for having a number of smaller clients. But having small

What do I love about my job? Helping clients dominate! For a competitive and expensive commercial keyword, 3 of the top 4 search results are from different clients using our link-building services. Two of these clients are featured in case studies on our Editorial.Link

Why Did We Stop Using AI-Generated Content? I've seen plenty of public claims about entire websites being written by AI and their traffic skyrocketing. But then it turns out the site’s language isn't English—it’s something like Portuguese. Since early 2024, we decided that if a

First time in Asia. And first time on SEO Mastery Summit Presenting our new product - search engine for link-building Insert Link LINK

Displaying both the publication and update dates simultaneously is one of the worst things you can do for your SEO. If you show both dates, Google may choose the publication date for the snippet, causing your site's CTR to drop, and the site to lose traffic.​ In November, I

Think AI Search Kills Traffic and Revenue? Think Again. Lately, I’ve read a lot of opinions saying that SEO is dying and websites are no longer needed. Some even predict that if ChatGPT keeps growing at the current pace, it will catch up with Google in 4 years. But right now,

I often hear people talking about “free links.” Right now, we’re running the State of Link-building 2025 survey. We’re collecting insights from SEO professionals in the US, Canada, Australia, the UK, and Europe. So far, 367 experts have already completed it. Our goal is 500+.

You don’t need hundreds or thousands of backlinks to rank — if you satisfy user intent. For example: The search query “DR DA checker” has a clear goal — and only one website truly meets it. 🔍 Editorial.Link stands out by checking both Domain Rating and Domain Authority at

Making Websites or Making Money? Last week, I needed emergency door opening services. My 3-year-old somehow managed to lock my wife in the bathroom. I couldn’t enter the apartment because the key was in the door from the inside. To open it from outside, we needed to remove that

Top Google Results Are Getting Older - Should You Be Concerned? Recent data from Ahrefs reveals that the average age of a page ranking #1 in Google is now 5 years. Back in 2017, it was just 2 years. In competitive niches like link building, it’s even more dramatic - many

It's interesting to see how traffic from ChatGPT is slowly growing. For example, the Editorial Link site got 140 visits in the last 30 days. At the same time, the homepage got only 15 visits from ChatGPT. As for the inner pages - some of them get as much traffic from ChatGPT as

❓ Why Don’t Websites Reach the TOP of Google? Here are the main problems I constantly see in search results: 1. Underestimating Competition and Time If the top positions are held by websites with 10+ years of history, thousands of pages, and backlinks - it’s naive to expect

3 months, a team of 5, and $20k in research... That’s what it took to create “The State of Link Building 2025.” We surveyed 518 SEO professionals — in-house, freelance, and agency leaders — to understand how link-building is evolving in the era of AI and algorithm chaos. Here

In the SEO services niche, it’s very rare to see good expired domains with strong backlinks at auctions. SEO specialists understand the value of such domains and the value of backlinks. They usually don’t let them go. Good domains like this appear only once every six months

Today during the call, the client asked how fast links give results. If it was traditional SEO, I would say “it depends.” But I showed right on the call how it works for ChatGPT - I typed a request “best link building agency,” and ChatGPT showed a website where the mention

40. Birthday for me? Just a normal working day. I'm happy to have the chance to do what I love. I'm happy to work with a great team. Thankful to our clients for believing in us. To my family for their support. To our partners for their trust. 79 people in the team, but it feels