In the latest post from our TARGET:AUDIENCE series we look at: ➡️ BMW's "Netflix for ears" (yeah the headline got us too) ➡️ A service called Check My Ads that prevents companies from funding hate (HT Nandini Jammi has left this hellscape Claire Atkin) ➡️ A TikTok must-follow. hubs.ly/H0sHYJ-0

For those of us looking for insight in order to make critical business decisions in the midst of a global pandemic there is some help —  and we owe it to our friends over in SEO. HT to Greenlane Marketing's Sebastian Compagnucci for this ⤵️ hubs.ly/H0tXgxW0

In a few days you'll forget you read this post. We don’t take it personal – it’s just what the data shows. If we say the right thing we might end up being among the 10% of info you remember 48 hours after you first heard it. Here's how to be memorable ⤵️ hubs.ly/H0tXpD80

Email remains the overwhelmingly preferred way for reaching employees with internal company messages. What surprised us most is that 34% of internal communicators are still not measuring the results of their comms efforts at all ⤵️ hubs.li/H0w5HRS0

We’ve all done it, and it sucks. Mispronouncing someone’s name when you’re on your first call with them is the quickest way to add UGH to a meeting. So, can we take a moment to applaud the developer or product marketer at LinkedIn who thought of this one? hubs.li/H0w5y2f0

ICYMI: LinkedIn has a feature that lets you teach people to pronounce your name correctly. Using your mobile device, you can click on your profile and upload an audio recording of how to say your name. Here’s a full tutorial on how to do it. hubs.li/H0w5MSf0

Some exciting news to share today — we have partnered with voice technology platform GetStarted to build voice-enabled experiences for brands wanting to reach audiences via smart home devices such as Amazon Alexa and Google Home. hubs.li/H0wqhFT0

MOAR CONTENT is not always the answer. Build on what works rather than pursuing massive volume.

Twitter rolled out testing of a new e-commerce feature on its platform that lets users scroll and tap through products to learn and shop for products on the business' landing page without leaving the Twitter app. More ⤵️ …usinessinsider-com.cdn.ampproject.org/c/s/www.busine…

1/ Very excited to see DIRTT announce the transformation of its website Make.Space into an editorial platform that will publish and update new content regularly.

The power of #storytelling ⤵️

Hello Communities!! 👋👋👋 fastcompany.com/90673644/twitt…

Construction activity is on the rise, and now general contractors trying to keep up are forced to run a gauntlet of challenges. Learn more about scaling in a post-pandemic construction world in this guest post from Kevin O'Meara, CEO of DIRTT digitaljournal.com/business/unloc…

Where do apps go to die? Well according to this study, they sometimes just stay in the app store. According to a recent report, more outdated apps remain in Apple's App Store and Google Play than actively updated ones. Here's why that matters ⤵️ hubs.li/Q01b8XSb0

Thrilled to share that I’ve been nominated for Bizzabo's award for Top Event Experience Leaders of 2022. If we have had the fortune of working together and you want to cast a vote, you can do so at the link below from now until June 24 ⤵️ welcome.bizzabo.com/top-event-expe…

Today on #CollisionsYYC - the number one secret media companies don't want YOU to know! Just kidding. No clickbait to be found here! Just terrific insights from @ChrisHogg, #Founder and Managing Partner of DJG. Tune in: collisionsyyc.com/episodes/e259-…

Today, IBM Canada and Evoke announced the WeaveSphere tech conference will take place this November in Toronto. A collaboration between IBM's Center for Advanced Studies (CAS) and Evoke, #WeaveSphere is expected to attract 5,000+ attendees. Details ⤵️ dxjournal.co/2022/08/ibm-an…

You can go to school and spend years trying to learn about great marketing. Or you can spend a few minutes watching Steve Jobs - all marketers should watch:

**The early bird ticket deadline has been extended** Great news — our friends at @VogAppDeveloper are sponsoring #meshcon to extend the early bird pricing until the end of the month for ALL attendees who are looking to buy a ticket. Get a ticket: meshconference.com/tickets-april-…