Start with Emotion. End with Emotion.

Another day, Another ceiling well and truly appreciated.

If it wasn’t for everyone’s perception of how others perceive them You wouldn’t have that pretty little ecom store Emotion drives behaviour and social perception drives emotion

All you have to do is show the application of their desired transformation. It is as simple as that. How can you not do that?

Message me 'Revamp' if you are ready to revamp your Shopify store before BFCM

Call me a Nerd 🤓 But I can appreciate good architecture when I see it

You could buy back your time by fixing CVR. Instead, you’re glued to dashboards at 2am. How’s freedom treating you?

Your funnel is like a Tinder date who only talks about themselves. Zero effort to understand me, my desires or my fears. But hey, at least you’ve got Afterpay.

Watch ten session recordings and you’ll never critique your own site design again.  You’ll see: Users hesitating like they’re diffusing a bomb People scrolling back up hunting for the CTA you buried Tap spamming every broken element like it owes them money Drop offs so

Still not quite sure on the Turquoise. But hey. It converts.

Are you still obsessing over KPIs?  I thought we spoke about this last week.

Why do you have a creative strategist and not a CRO strategist?

You need to show them you are not just another gimmick In a way they will understand.

I do my outreach at the source. This is not about business..

You micromanage your VA to a higher standard than you uphold yourself.

You could hire a way better creative strategist month on month, iif you just add 0.5% to your CVR. Instead, you’re buying more traffic to make up for their incompetence. Does that feel efficient?