๐๐ป๐ฑ๐๐ฟ๐ฎ๐ป๐ฐ๐ฒ ๐ฅท๐ดโโ ๏ธ
@devendurance
Web3 since โ22 | Crafting brand stories that stick | Building on @Injective | Research & data nerd โ I share my convictions
ID: 1582301506384150530
https://linktr.ee/devendurance 18-10-2022 09:24:36
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iโve watched enough users drop off at one point in crypto: the bridge. fees & friction kill intent. so when RocketX | Swap on 200+ chains enables zero-fee swaps and bridges into Injective ๐ฅท this December, I donโt see a campaign but a CAC reduction play. zero-fee periods arenโt promos.
๐จ Alpha of the day: Marketers, growth strategists, BD, SMMs, sales & content leads. Web3 teams are hiring these roles right now. and Safary ๐ฆ makes it stupidly easy to find and apply to real growth roles. ๐ Link in comments (before the roles get filled)
You donโt win because your product is better. You win because your story is unforgettable. Marketing is simply: > Packaging the truth of your product in a story people care about. Wanna know what I mean? Study Pudgy Penguins the video below shows peak storytelling imo ๐ป
Most Layer 1s try to be everything. Injective ๐ฅท didnโt. It made one clear bet: finance first. That choice changes the growth math. When financial logic is native: > builders donโt fight infrastructure > they ship faster > liquidity shows up earlier. MultiVM support isnโt