The Long View | Can we leave marketing to the professionals?

ChatGPT may be terrible at marketing concerts and operas, but many musicians, artists and enthusiasts would be even worse, argues Andrew Mellor

classical-music.uk/opinion/articl…

London. Where the streets are paved with tea.

Today’s train odyssey! 🚂

Ach Herr, lass dein lieb’ Engelein…

Gosh, this sounds terrible.

Imagine losing 70% of your customers overnight…….

🤔

Or do we think someone might be being slightly economical with the truth?

Let’s dig in!

🧵

1/12

Luzern looking pretty hot tonight 🔥

Looking forward to Johannes-Passionen this week in Payerne VD and Luzern.

🤍 13 minutes of perfection, culminating in 'Erbarme dich'

We look back at our performance of St Matthew Passion last Easter in Weimar for Thüringer Bachwochen.

youtu.be/c1vsLR5u4ho

I’m on a CD! Interesting project this one - a new Bach/Picander oratorio, reconstructed by Alexander Grychtolik. Just released. 💿 il Gardellino

🎥NEW VIDEO🎥 As we approach Holy Week, we are sharing moments from last year’s Matthew Passion with John La Bouchardière, filmed in the Herderkirche in Weimar:

JS Bach ~ So ist mein Jesus nun gefangen / Sind Blitze, sind Donner ~ SOLOMON'S KNOT
youtu.be/krIhn54hdiM

I’ve signed this to Save SJV

More Frühlingsboten for you -

Ah forsythia, the starter’s pistol of spring! Bursting out here in Appenzell CH 😍

Well said. I hope more ppl are listening than attended the debate.

Finally arrived at my destination, only about 30 mins after schedule. I’m taking that as a win!

One thing I love about Zurich main station: indestructible water fountains on every above-ground platform.

Oh and I just saw a sign for a night train going to Zagreb…

Mind blown

Intriguing mix of tenses here…