John DeMato (@dematophoto) 's Twitter Profile
John DeMato

@dematophoto

NYC 📷 | Connecting Speakers, Authors & Expert-Based Business Owners emotionally w/ their audiences through persuasive visual storytelling | #yeahabsolutely

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linkhttp://johndemato.com calendar_today02-05-2013 16:54:57

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John DeMato (@dematophoto) 's Twitter Profile Photo

SHOW OFF THE BELLS AND WHISTLES OF YOUR PRESENTATION IN YOUR PHOTOS For more info on virtual photos that land you more speaking gigs, sign up for my blog bit.ly/30vHaGf #yeahabsolutely #sharemagicalideas #personalbrand #speakerprof #eventprof #speakerlife #NSA #ZOOM

SHOW OFF THE BELLS AND WHISTLES OF YOUR PRESENTATION IN YOUR PHOTOS
For more info on virtual photos that land you more speaking gigs, sign up for my blog bit.ly/30vHaGf #yeahabsolutely #sharemagicalideas #personalbrand #speakerprof #eventprof #speakerlife #NSA #ZOOM
John DeMato (@dematophoto) 's Twitter Profile Photo

Stock photos are witness protection for your brand. You're hiding in plain sight. Stop. Your unique story can't be told with actors faking it for the camera. Be you. Always. #PersonalBrand #VisualStorytelling #Authenticity #MarketingStrategy #ContentCreation #delivermagic

John DeMato (@dematophoto) 's Twitter Profile Photo

When you look like everyone else, sound like everyone else, and present yourself like everyone else, you become no one special to anyone specific. Be uniquely you - you’re a one of one. #VisualStorytelling #yeahabsolutely #sharemagicalideas #delivermagic #personalbrand

John DeMato (@dematophoto) 's Twitter Profile Photo

You may be the most: - Educated - Experienced - Credentialed - Trustworthy expert in your space-but if your photos blend into the background like beige-colored walls, no one is going to care. Because you don't EXIST to them. Start caring about how you visually show up online.

John DeMato (@dematophoto) 's Twitter Profile Photo

Being “photogenic” is the least relevant thing you can worry about as an expert looking to grow your business. Long story short: no one cares but you. Solution: get over it. Quick.

John DeMato (@dematophoto) 's Twitter Profile Photo

Having a peanut butter and jelly rapport with your photographer is one of the most important, yet overlooked, factors in creating valuable visual assets. Choose wisely.

John DeMato (@dematophoto) 's Twitter Profile Photo

Imagine if you stopped asking “Am I photogenic?” and started asking: “What would change for me if my visuals actually PROVED how I help people?” #delivermagic #yeahabsolutely #sharemagicalideas #visualstorytelling #personalbrand #thoughtleader #perception #speaker #speakerlife

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The difference between “you’re hired” and radio silence can be as simple, and as subtle, as the photos clients see when they Google you. In a sea of equally qualified experts, coaches, consultants, or brands, logic isn’t the tiebreaker. Perception is. #delivermagic #branding

John DeMato (@dematophoto) 's Twitter Profile Photo

You can be an expert with the most letters after your last name in your niche, but if you aren’t providing visual evidence—if there’s no scroll-stopping proof of you, the superhero expert in action and the relatable, personable human being—your credibility falls on deaf eyes.

John DeMato (@dematophoto) 's Twitter Profile Photo

There is no such thing as a "money shot." ALL PHOTOS have the opportunity to be a "money shot" based on your brand’s message, the marketing materials in which you create to support that message, your audience’s needs, and the moment in which these photos show up in their feeds.

John DeMato (@dematophoto) 's Twitter Profile Photo

There are two types of people. Those who copy/paste the past on repeat, and those who are brave enough to face the blinking cursor.

John DeMato (@dematophoto) 's Twitter Profile Photo

Your visual storytelling library is a living, breathing ecosystem. It constantly needs to be fed, or it slowly dies on the vine.

John DeMato (@dematophoto) 's Twitter Profile Photo

Be who you are. Wear what you wear. Do what you do. This is the story you need to tell in your photos. Nothing more, nothing less.

John DeMato (@dematophoto) 's Twitter Profile Photo

What are the missing details in your visual story that allows your audience to see how much you care about the work you do and the experience you provide them?

John DeMato (@dematophoto) 's Twitter Profile Photo

Visual storytelling is a garden. You plant the seeds, some become weeds, while others bloom to full maturity. The key is that you don’t stop watering them and trust the process.