“Going with the flow” gets misinterpreted as doing nothing To me it’s more so factoring context, reading the room, having a pulse on the market It’s adaptability, not passivity.

1. "Riches are in the niches" is truer now than it's ever been 2. Globalism will fail & localism will dominate 3. Mid-Market & Enterprise will decline & small businesses will seize more market share

Genuine business ownership is a calling before it's a choice Guys scratching their heads wondering what biz to start are practically guaranteed to fail (and could even argue deserve to fail) In it for all the wrong reasons & missing the key inception criteria. The call comes

Shaming & scolding is extremely ineffective for behavior change in groups Gotta make things fun, cool, and an identity Supermodel influencer chicks getting into cooking, making a fun identity aesthetic. Made it cool & now thousands following. Shaming approach of "omg women

Actual height & perceived stature are totally different Some guys are 6ft but everyone they know would say 5'9 if asked, and some are 5'8 but everyone would say 5'11 Perceived is more real than the real number

H1B's "work harder" (are more obedient) because they get deported if they're fired Turns out people in serfdom contracts tolerate bs more than citizens "Immense talent" & "Americans are lazy" are slimy reframes masking the real intention: serfs who maximize shareholder value

Nearly impossible for some to grasp the law of diminishing returns & less is more More input doesn't always = more output Aggressively watering a plant won't make it grow faster, it will destroy it Push way too hard for a sale and you lose it

Put men & women in proximity on a regular basis, relationships will naturally emerge Third spaces were that would occur are less common now. Sliding into DMs & cold approaches becoming more of a necessary tool in the belt Self improvement industry preys heavily on the symptom

Scale often evaporates asymmetry & quality The best subcontractors are not the massive brands. It's the guy with 10 years xp who just branched off on his own & is hungry to impress & build his biz Best content creators are never the biggest Most asymmetric career opportunities

Utilitarian grindset shtick on it's last legs. Was a 2010's thing Putting in work is basic table stakes for functional moderately ambitious people. Was never meant to be an overt personality gimmick We're entering a more multi-dimensional era. More robust, fun & dynamic

Never having sales issues & primarily having operational issues usually = legit business. Well positioned, in-demand, real value & market fit Pretty much all "online biz" discussion is just sales & marketing. Problem is much bigger than a sales issue. Weak value prop fake biz

The 2 common cohesive storylines in successful biz: 1 Worked in industry, learned the game, hit ceiling, then took next step of doing it for themself 2 Frustrated consumer who took it upon themselves to solve a problem they were facing, then shared it with others

The gap between good & great primarily consists of things out of our control Greatness would not be impressive, rare and special if anyone could do it Anyone can replicate & guarantee good outcomes. But great outcomes require variables larger than conscious will

Just do what you love vs discipline arguments miss because the underlying premise is trying to conclude a silver bullet Those are just 2 eggs in a larger basket of variables influencing behavior It’s not “this or that” it’s a bit of both and a bunch of other stuff

The discipline & goals stuff sounds great on paper, but it's not how achievement works at all It gets attributed most often because it's conscious & controllable, easy to understand. But what really moves the needle at max potency is unconscious & somewhat uncontrollable

Perceived value you bring to the table is heavily influenced by who is on the other end of the table If a biz already has a solution they’re happy with, it’s much harder to sell to them vs a hurting biz without a solution If someone has a popping social life, career, side

Lot of guys on here trying to play the provocative angle are nowhere near elite enough to pull it off It’s why they compare themselves to regular people not even playing the same game They’d be unimpressive if they compared themselves to titans in the same arena Bro will be

Current era favors the multi-dimensional Advice merchants try to sell silver bullet one dimensional platitudes. Pre-programmed absolutes = NPC If there was a winning formula, it's no formula. Adaptability based on the situation & context of the micro moment & macro season

In nearly every organization top performers break most of the rules The rules are necessary parameters creating a box for middle of the pack to operate in & avoid blunders For the middle of the pack, the rules hold them together, for top performers the rules hold them back The

Vision boards never have & never will work. “Belief” is also misunderstood What actually works is resonating with a lifestyle & running with it. The aesthetics of it, the beliefs, the values Making nutrition fun, a flex, a aesthetic, a ideology made more people fit than a