
amber w-s
@wsamber
Senior User Researcher @Freetrade. Former Master of the Internet @oiioxford👩🏻💻👩🏻🎓. Ex MOJ. ⚖️⛓ Ex GDS. Geographer at heart🌎 Deviser of Organised Fun.
ID: 313588811
http://amberws.com 08-06-2011 22:06:36
690 Tweet
519 Followers
390 Following

YES! Frameworks for creating personas to avoid creating stereotypes is SO important right now. And forever. Bookmarking talk by carolina pizatto and Amber Westerholm. Another solid sesh #UXRConfAnywhere UXRCollective


Your personas probably suck. Stop representing the users you love in the wrong way 💥 LOVED the last talk by amber w-s & carolina pizatto at #UXRConfAnywhere Reminds me of great anti-persona work by Cyd Harrell

















"I’m still an optimist, but an optimist standing at the top of the hill with a nasty storm blowing in my face, hanging on to a fence” - Tim Berners-Lee This quote from 2017 still perfectly describes *gestures everywhere*