Google is tweaking Core Web Vitals 🔍 Google recently announced an upcoming change to its Core Web Vitals metrics. So what do B2B digital marketers need to know about the changes? Find out in our latest blog post ↓ sharpahead.com/blog/google-to…

To help ease the transition from Universal Analytics to GA4, we've put together a GA4 B2B reporting care package 📊 Read our latest blog to discover 7 quick tips on B2B reporting ⬇ sharpahead.com/blog/ga4-b2b-r…

We’re pleased to announce that we'll be speaking at this year's Leeds Digital Festival! 🎉 Join us on 21st September at 11am as we take a down-to-earth look at today’s realities and tomorrow’s prospects for AI-enabled search for B2B marketing. digital.sharpahead.com/leeds-digital-…

Exciting news! 📢 Join us at the upcoming event “Using Chat GPT & EEAT for SEO success” where our brilliant SEO specialist, Rachael Clark will be sharing insights on how to leverage Chat GPT for SEO success via an online workshop. eventbrite.co.uk/e/seo-using-ch…

📣 Get ready for #GA4ward MK4 on Sep 7th, 12:00-19:00 UK time! Join us & our stellar lineup: Krista Seiden @AnalyticsMary André Mafei Wasim Ullah Ibrahim Elawadi Phil Pearce Kevin Swelsen ✍️ Sign up: bit.ly/3P7DqW1 ✍️ 🔄 Feel it's valuable? Retweet & spread the word! 🔄

Is Open Rate a good measure of B2B email campaign performance? 📩 We often get asked what a good open rate is for B2B emails, however it's impossible to measure how many people open your emails. Find out what "The Big Open Rate Lie" means here ↓ sharpahead.com/blog/b2b-email…

Read part two of our email metrics blog and discover some of the most important metrics to measure when it comes to evaluating and analysing the success of your email campaign 📧 sharpahead.com/blog/b2b-email… #EmailMarketing #B2BDigitalMarketing

We're pleased to share that Sharp Ahead's John Woods will be presenting at the GA4ward MK4 event. Join us tomorrow at 3.45pm - 4.25pm to find out more about managing niche B2B PPC and what to do when you haven't got enough GA4 PPC conversion data. linkedin.com/events/ga4ward…

Don't forget to join us on 21st September at 11am where we'll be speaking at this year's Leeds Digital Festival🎉 We'll be taking a down-to-earth look at today’s realities and tomorrow’s prospects for AI-enabled search for B2B marketing. digital.sharpahead.com/leeds-digital-…

Get ready for an exciting day! 🎉 Join us at Leeds Digital this morning for an event that guarantees valuable insights for B2B marketers curious about the future of search and AI! Explore the fantastic line-up of events taking place that you don't want to miss - See you there!

Why are martech vendors' integrations with GTM/GA4 so bad? Our latest blog post explores the argument for Martech vendors to improve their GA4/GTM integration offerings. Interested in finding out what we think at Sharp Ahead? Read the full post here: ↓ lnkd.in/d_nW22Mh

Will Generative AI disrupt the future of B2B Search Marketing? 🔍 Our most recent blog post discusses Generative AI's rapidly-moving innovation and our predictions about how this will affect the future of digital marketing. Read about it here sharpahead.com/blog/generativ…

Make the switch to 2FA 🔒 LinkedIn, like many other social media and SaaS platforms, is moving towards two factor authentication. As annoying as 2FA is, it really is the most effective way to avoid hacks, so we recommend moving sooner rather than later. sharpahead.com/blog/linkedin-…

Read our latest blog as we explore A/B testing for B2B marketers and find out more about why it might not work for your B2B campaigns📊 sharpahead.com/blog/ab-testin…

Is Microsoft Clarity in your digital marketing tech stack? Microsoft Clarity delivers useful insights to drive improvements in performance. Not only is it super simple to set up, an abundance of technical knowledge isn't required and, it's also free! ↓ sharpahead.com/blog/why-micro…

If you want your cookie use to be compliant with the law, a consent management platform (CMP) is an essential part of your B2B marketing tech stack. Read more ➡️sharpahead.com/blog/elevating…

This year we supported Magic Breakfast, a charity close to our hearts, by providing almost 900 breakfasts and support for children at risk of hunger. Read more and donate⬇️ magicbreakfast.com/appeal/magic

Wishing you a very Merry Christmas and a Happy New Year, from the team at Sharp Ahead! 🎄 We'd like to say a big thank you to all of our wonderful clients, partners and suppliers for a fantastic year. We will close for Christmas from 5pm 22/12/23 and return on 2/1/24.

Starting February 2024, Google and Yahoo will impose increasingly stringent email authentication requirements, which will have a significant impact on B2B email marketing practices. Find out if this affects you in our blog ↓ sharpahead.com/blog/the-impac…

We're not hanging out here very much these days, but you'll find us on LinkedIn linkedin.com/company/sharp-… and our website sharpahead.com