58% of YAYAs reported that they will choose a non-alcoholic beverage in a social setting. Should employers offer mocktails at company gatherings?

YAYAs tend to their "garden of health" focusing on mental and physical wellness by adjusting products and routines. To uncover the rest of our findings about YAYA individuals, register for MOJO Ad’s State of the YAYA webcast on, May 3 at 10 a.m. CT, visit bit.ly/3YKu1Gp

Puff, puff pass! 64% of YAYA respondents use cannabis. How many are using it for mental health purposes?

Are you packed? MOJO Ad is taking a road trip to adulthood on May 3 and inviting marketers to tag along for the ride. Register for the State of the YAYA free, live webcast here 🔗: umsystem.zoom.us/meeting/regist… #Mizzou #MarketingResearch #MarketingInsights #GenZ #GenZResearch

YAYAs are joining the workforce as AI technology emerges, generating concern that the careers they want will be eliminated. Find more research on this “Intelligence Intersection” at the 2023 State of the YAYA free live webcast on May 3 at 10 a.m. CT: bit.ly/3YKu1Gp.

YAYAs find inventive ways to express themselves and find community, with 46% saying they identify with a specific internet niche/aesthetic. Register to attend the 2023 State of the YAYA free live webcast on May 3 at 10 a.m. CT at bit.ly/3YKu1Gp.

YAYAs find community on the internet, bonding with others through their similar hobbies, interests and fandoms all over the world. Learn about all of our insights 2023 State of the YAYA free live webcast on May 3 at 10 a.m. CT! Register at bit.ly/3YKu1Gp.

With major advances in technology, YAYA individuals are making difficult choices about their data privacy. Join MOJO Ad on the road at the 2023 State of the YAYA free, live webcast and see what lies ahead. 🔗: lnkd.in/gUxmP57Z #Mizzou #MarketingResearch #MarketingInsight

Tomorrow is the big day! Hitch a ride with MOJO Ad to learn everything you need to know about the YAYA market. Register for the 2023 State of the YAYA free, live webcast through the link in our bio, and we’ll pick you up tomorrow at 10 a.m. CT. 🔗: lnkd.in/gUxmP57Z

Peace out from MOJO Ad ✌️ Thanks for hitting the road with us and attending the 2023 State of the YAYA – if you missed it or want to learn more, you can download the reports at 🔗: mojo-ad.com/state-of-the-y… #Mizzou #StateOfTheYAYA #MOJOAd #MarketingResearch #MarketingInsights

Take our quick 10-15 minute survey about athletic apparel for the chance to win a $25 Amazon gift card! missouri.qualtrics.com/jfe/form/SV_72…

Introducing Team Kleos! Kleos is the Greek word often translated to "renown,” or "glory.” The name Kleos was selected to capture the essence of a capstone experience. For more about the team members, visit mojo-ad.com/kleos/

Campaign pitches are finally here! Come join the MOJO Ad teams as they deliver their final pitches to @WilsonSportingG, the Fall 2023 MOJO Ad client. Can’t join in person? No worries. The zoom link is listed below: umsystem.zoom.us/j/96664217184?…