The most successful leaders share one common trait: an abundance mindset. They understand that there is plenty of opportunity for everyone. They believe their success is not limited by the success of others. And that can make all the difference. Let me explain 🧵

Today, I asked a client if there was anything I could do to make our communication and workflow easier on her end. And she told me, "Honestly, working with you so far has been such a pleasure. Thank you for caring so deeply about my company." And I just 😭

Social media agency friends - what platforms are we using for social scheduling & analytics? Particularly for a larger number of different accounts (think, 30-50). I don't mind paying good $$$ for the right platform, especially if I can do significant engagements in it too!

Stop selling the time you put into something. Start selling the value.

Say it again for the people in the back 👏

If you’re running a business, you should care less. My most polarizing trait? I don’t care what people think. I’m respectful but honest. I won’t sugarcoat what the data says to save your ego. And it’s helped me cut through the corporate BS. Here’s why you should care less 🧵

Finally getting back into work after a literal nightmare kept me offline for about 2 weeks. Thank god I have the best, most understanding clients in the world. Any advice on diving back into running your business when you have (roughly) no idea where anything is at?

There’s just something — I don’t trust the work of freelancers that actively post on Twitter and LinkedIn. 10/10 times — I’ve been proven right that their work is below par. The people I know doing the “actual work” hardly have the time or mental space to shitpost — 🤷🏽‍♂️

As shoppers, we only care about ourselves. We want experiences tailored to our needs & messaging that speaks to us. We want preferred products placed front and center. We don’t want to see products we would never buy. It's time to think about the customer, not the brand.

Asking your social media manager to run an email campaign is like asking your podiatrist to give you a root canal. It's not what they do...and you're probably not going to like the results.

Don't just sell your product/service. 1. Sell a solution 2. Sell a dream life 3. Sell a transformation Appeal to emotions, solve problems and market the hell out of it.

CRO 👏 is 👏not 👏marketing 👏 Marketing does play a key role in getting visitors to your site, but once visitors arrive on your site, your marketing is done. They don't want your company history now. They want solutions to their problem.

There's usually about an hour every morning where I'm fueled by nothing but caffeine and Vyvanse. That's when I'm at my most dangerous.

Anyone have a great calendar app recommendation? Looking for something like Motion where I can input tasks, estimated times, deadlines, etc. - but doesn't auto-schedule. Is there something like that where I can basically drag and drop tasks into my schedule?

Advice I'd give first-year social media managers: -You don't have to know everything about every platform -You don't need to jump on every trend -Mistakes will happen. It's ok -"I don't know, but I'll look into it" is often the best answer -Set clear boundaries -Get a therapist

forever sending brand tweets at 11:11 so the angel number girlies think it's a sign

Want to optimize conversion rates and increase sales? You have to establish credibility and trust with your audience first. Your visitors need to know they’re in the right place, buying from the right people. Otherwise, they'll find it somewhere else.

I never thought “I’m a human” would be a unique selling point to land writing jobs. Yet, here we are…