10 Free tools that make your websites load 3x faster: • TinyPNG (image compression) • Squoosh (WebP conversion) • Fontshare (fast, free fonts) • Pagespeed Insights (performance testing) • WebPageTest (detailed load analysis) • Lighthouse (Chrome DevTools) • Bundle

10 performance optimizations I use that most developers skip: • Inline critical CSS for first paint • Preconnect to external domains • Use content-visibility for off-screen content • Implement proper cache headers • Self-host analytics instead of Google • Use native

Hawaii is beautiful. The products I built run whether I'm at my desk or 1000s of miles away. That's the point.

32 hours per project vs 6 hours per project is the difference between $72,000/year and $360,000/year. You remain the same developer. Identical quality. Exact same price. → custom builds: 32 hours each, $3k per project → 2 projects per month max → $72,000 annual revenue →

$847/month in lost revenue for every 1 second your page takes to load. That’s Google's data, not mine. → e-commerce site → 5,000 monthly visitors → current load time: 4.2 seconds → optimal load time: 0.8 seconds → difference: 3.4 seconds → 3.4 × $847 = $2,880 monthly

96 hours saved per month using a design system instead of custom styling everything. that's $9,600 at $100/hour. $115,200 per year. → without system: design decisions on every element, every project → "what shade of blue?" "how much padding?" "which font weight?" → 8 hours

"just build everything custom, clients appreciate the craftsmanship" no. you could be using proven templates, shipping in 8 hours instead of 40, serving 5x more clients at the same quality level, and actually making money here's the math: → custom build: 40 hours per project

"page load speed doesn't really matter that much" yes it does. Google uses Core Web Vitals for ranking. Every 1 second delay = 7% drop in conversions. Your site loading in 3.5s instead of 0.8s is costing real money. Here’s some actual numbers: → business gets 10,000

"clients won't pay extra for faster websites" they will when you show them the cost of slow. you're just not framing it right. here's the conversation that closes deals: → "your site currently loads in 4.1 seconds" → "industry benchmark is under 2 seconds, optimal is under

"building a component library takes too much time" it takes 40 hours once, then saves you 30 hours on every single project forever. that's not an expense. that's the best investment you'll ever make. here's the breakeven: → invest 40 hours building reusable components →

Maldives. Laptop in the backpack. Templates selling while I go for a swim. Build systems that work without you.

“AI will just generate websites, templates are dead" AI generates code that loads in 4+ seconds, fails accessibility, and breaks on mobile. then someone has to fix it. that someone charges $150/hour. here's what actually happens: → business uses AI to generate landing page

Nobody talks about how isolating freelancing actually is. You go from office banter and team lunches to sitting alone at your desk for 8 hours. - No one to bounce ideas off. - No one celebrating your wins. - No validation that you're doing good work. Just you, your laptop,