Your Dual Message Pillars Should Be Bookends via Agitator | DonorVoice: If you take nothing else from this post, take this:  an awful lot is known about your donors. Too often we think we know very little. Consequently, we ... tinyurl.com/2m4rk9u2

Don’t Dull Your Fundraising Sensory Symphony agitator.thedonorvoice.com/dont-dull-your…

Don't Dull Your Fundraising Sensory Symphony via Agitator | DonorVoice: There was a time when food purchasing was multisensory.   The food buying experience of a bygone era involved, - Taste: Local markets or small shops ... tinyurl.com/2lxrcpvu

Show Don’t Tell Emotions agitator.thedonorvoice.com/show-dont-tell…

Show Don't Tell Emotions via Agitator | DonorVoice: If I had a nickel for every time I started a blog post with this line I'd have exactly $1.15.   Twenty-three times. An inflation adjusted synonym might be “If I had a ... tinyurl.com/2h6ofqj7

Is Your Fundraising Like Old Wine in New Bottles? agitator.thedonorvoice.com/is-your-fundra…

Is Your Fundraising Like Old Wine in New Bottles? via Agitator | DonorVoice: The jangle fallacy occurs when two similar or identical things are assumed to be different because they are labeled differently – old wine in new ... tinyurl.com/2gs8s68k

The Double-Edged Sword of Social Proof in Fundraising agitator.thedonorvoice.com/the-double-edg…

The Double-Edged Sword of Social Proof in Fundraising via Agitator | DonorVoice: Social proof is a psychological and social phenomenon whereby individuals tend to emulate actions and behaviors of others to shape their own. ... tinyurl.com/2nhww4sa

Attraction or Persuasion? via Agitator | DonorVoice: Is your fundraising persuading or attracting? - Persuasion is convincing potential donors to contribute to your cause, often through emotive appeals and urgent calls to ... tinyurl.com/2oddl4gn

The Story of Story via Agitator | DonorVoice: It's a real page turner.  The book you can't put down because you're so engrossed.  You mentally “transport” into the narrative world, experiencing the story events and ... tinyurl.com/2qxtar8e

Speed Up Interest by Slowing Down via Agitator | DonorVoice: You ever watched paint dry?  How about a high-speed car chase?  It turns out slowing down video can make it better but only if the scene is sufficiently fast or ... tinyurl.com/2zlvgggs

Are You About To Lose Out On The Best Fundraising Season Of The Year? via Agitator | DonorVoice: With 211 shopping days left until Christmas of course there’s plenty of time to get ready for the year-end giving bonanza. ... tinyurl.com/2mdvn9a6

Memorial Day 2023 via Agitator | DonorVoice: *** *** *** *** *** *** *** MOURN.  REMEMBER. tinyurl.com/2g35kc4m

Is Your Online Fundraising Like Warby Parker? via Agitator | DonorVoice: Warby Parker launched in 2010 selling eyeglasses online. The founder loathed the idea of physical retail space, planning to cut out the middleman, ... tinyurl.com/2zputwgs

We Are What We Choose via Agitator | DonorVoice: Are you more outgoing and social or introverted? - Are you described by others as being warm, friendly and often helping others? - Might people describe you as hard-working, ... tinyurl.com/2n57pqo4

People Are Different But In Predictable Ways via Agitator | DonorVoice: People are different in their motivation and interests and yet the sea of sameness of one-size-fits-all fundraising dominates. The Control ad and a ... tinyurl.com/2gob8mmb

Personality and Emotion Words via Agitator | DonorVoice: Make it emotional is one of my favorite, paper-thin, directives from the department of shallow fundraising thoughts.  Which emotion exactly?   A positive one, ... tinyurl.com/2mbjyu9e

The Pseudoscience of Brand Personality via Agitator | DonorVoice: Have you ever been in a discussion about brand attributes or brand personality?  What about research studies measuring how much donors think the brand fits ... tinyurl.com/2cv9mst7

Morning Person or Evening? via Agitator | DonorVoice: Your morning or evening preference is heavily dictated by your circadian rhythm.  This morning or evening-ness preference is also associated with your cognitive and ... tinyurl.com/2xs2fdd3