As a senior of the #USF majoring in Integrated Public Relations and Advertising it is important to look into local advertising agencies. Here is a recent list of top agencies in the Tampa area: clutch.co/agencies/tampa

Activism can affect many organizations. It is important for advertisers to be aware of societal changes and viral movements; especially, on social media. For example, if you currently thinking of posting an ad that says "Women belong in the kitchen" - just don't. #burgerking

Every marketer and/or advertiser must know how to use different measurement tools in order to track the success of every campaign. This website provides 10 popular tools for it: simplecreativemarketing.com/blog/10-popula…

3 questions everyone must focus on in order to create the best user experience (UX) for the desired audience: 1. Why? - Motivations, values, and views. 2. What? - Functionality and features. 3. How? - Accessibility and aesthetics.

Today I learned that it is not only important to be reactive but proactive in order to avoid a crisis. It is valuable how quick the response to an issue is and which media is being used in order to convey the message to as many people as possible, transparently, and effectively.

If you are thinking of obtaining additional certificates in advertising or marketing, here are some of the best platforms you can use: - Google - Hubspot - Hootsuite - YouTube - LinkedIn #USF #Marketing #Advertising #PublicRelations #student #education

Today I realized that people tend to stick to what they know. That is why it is important to increase brand recognition among your current and potential consumers. #USF #Marketing #Advertising #education

In addition to my previous tweet, Hubspot has some great tips on how to increase brand recognition. blog.hubspot.com/marketing/bran…

Check out this cool ad of the week: adweek.com/agencies/kermi… #adidas #USF #Advertising #commercial

8 steps to market your business: 1. Conduct market research 2. Profile your target markets 3. Identify your unique selling proposition 4. Develop your business brand 5. Choose your marketing avenues 6. Set your goals and budget 7. Nurture your loyal customers 8. Monitor & review

Today I ran a promotional event for #Vizzy seltzer with the Michele&Group Models agency. What inspired me the most was a highly-engaging interaction between the brand and its audience: Free samples Educational awareness Engaging activities Giveaways Photo booth with Vizzy's logo

Apple is making another big step towards increasing the brand's trust from its true fans. Even though, ad targeting can be truly valuable to advertisers; too many ads can spurn the desired audience. Everyone must have a choice. wsj.com/articles/apple…

"Why Aren’t You Using The Cheapest Form Of Advertising?" This article has some great tips on how to expand your advertising campaign within a budget. forbes.com/sites/theyec/2…

In your opinion, which social media platform is more advertising-friendly.

Remember when in 2018, 2 men were arrested for nothing at Starbucks in Philadelphia. Starbucks did an excellent job on its public relations strategies and implementation during the company's crisis. #Starbucks vox.com/identities/201…

Public relations tools and activities can include: - Media relations - Advertorials - Social media - Newsletters - Brochures and catalogs - Business events - Speaking engagements - Sponsorships/partnerships - Employee relations - Community relations business.qld.gov.au/running-busine…

This is one of the most amazing and creative ads I've seen this week. It shows how kids find toys everywhere. Check it out: adweek.com/brand-marketin…

Advertising, marketing, and public relations require excellent public speaking skills. Learn to be a pro! forbes.com/sites/susantar…

Have you ever thought, why large luxury brands (for example, Rolls Royce) don’t advertise themselves? Here are some factors: cpp-luxury.com/why-big-luxury…