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Want to create an effective SEO dashboard in Looker Studio without paid connectors? In her latest blog, SEO specialist Kathleen Hagelberger walks you through how to create a dashboard that tracks organic traffic using free connectors and Google Sheets. cypressnorth.com/search-engine-…

Google Ads is running multiple auctions for different ad locations, which can make things a bit trickier for advertisers. Want to know how this will impact you? Check out Greg Finn's latest blog for the main takeaways: cypressnorth.com/paid-search-ma…

One of my fav interviews from BrightonSEO/Heroconf last year!

Big things are happening with Google’s new AI Mode! Curious about how this will impact the search world? Check out Greg Finn's blog post for his shocking take on the news. cypressnorth.com/paid-search-ma…

Want to get caught up on all the latest Google Ads updates? Greg Finn recently joined the EDGE of the Web podcast to break down changes to RSA headlines, multiple auctions, and more. Catch the episode here: edgeofthewebradio.com/news/paid-news…

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Are you overspending on your brand? 💰 In her new blog, Callie Kessler breaks down how brand hygiene checks can help you stop wasting ad dollars and spend more efficiently! cypressnorth.com/paid-search-ma…

Do you use PMax campaigns? 👀📈 You may recall Greg Finn being the ultimate PMax hater when Google first rolled this campaign type out... but he's since changed his tune. Read his latest blog to learn why he thinks all marketers should try PMax: cypressnorth.com/paid-search-ma…

I asked Callie on our team to edit a video and she sent me this:

Are you counting on Google for traffic and ad revenue? Greg Finn explains why ad-supported publishers may want to rethink their reliance on Google as AI Overviews and zero-click searches are on the rise. Read his blog to learn why it’s time to adapt: cypressnorth.com/paid-search-ma…

Can’t describe how proud I am to see our very own Christine Zirnheld listed as a Top 50 PPCer in 2025. She is an unstoppable force that gives so much to the community and can do anything she puts her mind to. If I had to describe her in one word, it would be: relentless. Not only is

Congratulations are in order! 👏 Greg Finn and Christine Zirnheld didn’t just make the Top 50 Most Influential PPC Experts of 2025… they’re both in the TOP 20! We couldn’t be more proud of these two. 💚 ppcsurvey.com/top-50-most-in…

Yesterday I found I was listed among the top 50 PPC experts🤸‍♂️ So proud to be a part of this list that is packed full of bright minds who have influenced my career, including our fearless leader Greg Finn! Thank you ppcsurvey for this honor💜

Is 2025 the golden era of Google Ads? Google Ads is listening to feedback and making real changes to better support advertisers. Curious about the updates? Check out Greg Finn's blog to learn more: cypressnorth.com/paid-search-ma…

After some bumps in the road, Google Ads is finally improving its Demand Gen campaigns with better attribution and more visibility. Want the details? Take a look at Greg Finn's latest blog: cypressnorth.com/paid-search-ma…

Big news from our Marketing O'Clock team! 🎉

Have you tried Google's Vision Match feature yet? Our Director of Ecommerce Maggie Humphrey tested the AI shopping tool and broke down how it compares to traditional search. Check out the insights in Maggie's first-ever blog post for Search Engine Land! searchengineland.com/google-vision-…

On this week's show we covered: - Christine Zirnheld lost it over new Threads ads - I talked some Turkey - We addressed the rumors that Roger Goodell used his Google Partner points on a set of new wheels + all of the #digitalmarketing news from the week!