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Korrect launched its second product which combines ketones and electrolytes for sustained energy.

JuneShine & BelliWelli joined forces to launch a Strawberry Dragon Fruit Kombucha.

Ellie Goulding and CPG veteran Gemma Feare launched an adaptogenic wellness brand called Everystate. The brand launched with three functional mushroom powders that retail for £45.

Final Boss Sour, the gaming-themed sour snack brand, grabbed another $4M in seed funding. Investors include Science Inc., Melitas Ventures, GFR Fund, Uncommon Denominator, Simple Food Ventures, and Air Ventures. Final Boss Sour was developed in Science Inc.'s studio which

Genius Shot dropped two new flavors: 🍏 Apple Melon 🍑 Peach Rings

Scottish spirits company Loch Lomond Group has acquired New York Distilling Company. NYDC is best known for its Jaywalk Heirloom Rye Whiskey brand but they also produce gin. For Loch Lomond Group, the acquisition offers exposure to the American whiskey category.

Emil Capital Partners rebranded as ECP Growth and raised $100M for Fund IV. ECP's previous investments include Aloha, Bare Snacks, Base Culture, Murphy's Naturals, Ollie, and a number of other brands. The firm was founded in 2011 in partnership with the Tengelmann Group.