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Happy belated 4th Consider CF. You deserve a dedicated team for your SaaS marketing needs 🙏

🚨Conspiracy Theory🚨 It's obvious to everyone that there's something fishy going on with the McDonald's ice cream machines. At this point, the machines could literally just be cardboard cutouts. Can someone please tell me what the deal is?

"You can't judge a book by its cover." Yes, you can. That's what book covers are for. As a company, your brand is your cover (your product is your book). The cover should reflect the uniqueness of your story. Use your brand to differentiate yourself from competitors.

Customers hire products to do things for them just like managers hire people to do things for them. Figure out what job your customer hires your product/service for and it'll transform the way you market. Here's a good framework:

Recently got to enjoy some of New Zealand's finest treats, courtesy of one of our clients, Scott (Thank you!) Watch now: our very first bonus episode of the Breakroom Podcast.

When we worked on SaberSim's site, there was one thing we knew needed to nail above all else: social proof.

On last week's episode of the Breakroom podcast, we covered conspiracy theories. The pyramids came up pretty quickly. Was it giants or aliens who built them? Watch the clip👇

We've gone from aggressively saving to making our first profit distribution 💰 We now have 401(k)s and Real Company Stuff ™️ We can now actually go on vacation 🙃 We're creating a ton of content and sharing everything we know

Thanks to everyone who's helped us along the way!

We don't like to get political on the podcast. BUT I remember when you would be called a conspiracy theorist for saying covid came from a lab

Bad marketing: - Overpromise - Perfect image - Monotonous - Preach Good marketing: - Show blemishes - Be vulnerable - Variety - Teach Good marketing doesn't feel like marketing at all.

Dev tools don't have to be hard to understand or use programming jargon. This client's site demonstrates how a very technical product can have clear copy and clean illustrations. Even non-technical buyers can understand the value of a dev tool like this.

Just outsource your marketing needs to Conversion Factory