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8 ways to simplify your writing 1. < 5-line paragraphs 2. < 20-word sentences 3. < 4-syllable words 4. 1 idea per paragraph 5. Active voice 6. Subheadings 7. Bullets/numbered lists 8. Call to action #contentstrategy #contentmarketing

Something I wrote about using a Pomodoro timer while working from home. linkedin.com/pulse/using-po…

Here’s an exciting look at the voice and tone framework used by the entire Facebook product content strategy team… loom.ly/zoUJeys

This 👇

Portrait or landscape? Long or short? Here is a quick guide to what video formats work best on Facebook journalism.co.uk/news/seven-pra…

I’d love to see MerrionStreet.ie (Gov.ie) do this.

I have broadband 🙌. A year ago I moved to a new house. No fibre broadband for 1 year. 5 months WFH. All the time with 5MB mobile broadband speeds. It’s been 6 months of a process with eir. A score of eirCare agents. 16 hours of calls. 3 visits by open eir / KN technicians.

While filling the new bookshelves I realise this is missing... Hopefully I didn't leave it in my old office 6 years ago 😃

What would you call this? I mistakenly called it a castle to a kid who wanted to see castles. ‘Oh you mean the ruin?’ her mum said. Ruins of castles don’t cut it when you’re 6, dreaming of castle-filled Ireland. Expectation is straight from fairytales with furniture etc 🏰 #words

I love taking photos of signs. This one is “please exit through the graveyard”

To those of you in the world of content, I’m looking for recommendations of providers of EDI / equality, diversity and inclusion language style guides. Any thoughts?

Any suggestions?

One for the apostrophe and comma police. Do you think this cafe is missing a comma and has one too many apostrophes or is it all just fine?

While I posted little here on this Twitter ac I followed people in the world of #contentdesign. Splitting yourself across multiple accounts isn’t easy. (I had another for #creativewriting) So I set up on Mastodon. Follows from content ‘tweeps’ welcome! mastodon.ie/@elainelarkin

Interesting reading on career paths for content professionals. lnkd.in/epVx4cd

This account was formerly webcontent_ie and has a new Twitter handle. Unfollow as you wish. Blogs on writing and content to follow.

Data analysis of Trump's twitter reveals which tweets he actually writes himself bit.ly/2beH4f6