Michelle Weinberger (@consumerlife) 's Twitter Profile
Michelle Weinberger

@consumerlife

Associate professor teaching & researching consumer culture. @NorthwesternU @MedillSchool, Integrated Marketing. @consumerlife.bsky.social

ID: 20614202

linkhttp://michellefweinberger.com/ calendar_today11-02-2009 19:13:08

3,3K Tweet

1,1K Followers

1,1K Following

Beyond Celiac (@beyondceliac) 's Twitter Profile Photo

Happy #Celiac Awareness Month! To raise awareness of this autoimmune condition, we'll be sharing facts all month long that we hope you'll share with your community, too. We have so much more in store, so be sure to keep an eye on our socials! More at hubs.ly/Q01N96HY0

Happy #Celiac Awareness Month! 

To raise awareness of this autoimmune condition, we'll be sharing facts all month long that we hope you'll share with your community, too. 

We have so much more in store, so be sure to keep an eye on our socials!

More at hubs.ly/Q01N96HY0
Markus Giesler (@drgiesler) 's Twitter Profile Photo

"Why Do (Some) Americans Buy Guns?" Great discussion of Michelle Barnhart, Aimee Dinnín Huff, PhD, and Inara Scott's recent Journal of Consumer Research paper "Morality Appraisals in Consumer Responsibilization." Feature here: mikethegunguy.social/2023/06/20/why… Article here: academic.oup.com/jcr/advance-ar…

Lindsay Brown (@lidsville) 's Twitter Profile Photo

For those who think kids should be exposed to ‘germs’, a useful article: “Almost no virus is protective against allergic disease or other immune diseases. In fact, viral infections mostly either contribute to the dev;t of those diseases or worsen them.” publichealth.jhu.edu/2022/is-the-hy…

Ed Elson (@edels0n) 's Twitter Profile Photo

Gavin Newsom’s recent appearance on Hannity is a masterclass in communication and debate. A must-watch for all leaders — no matter what field you’re in or what party you belong to. How Newsom took on Hannity, a thread🧵

Gavin Newsom’s recent appearance on Hannity is a masterclass in communication and debate. A must-watch for all leaders — no matter what field you’re in or what party you belong to.

How Newsom took on Hannity, a thread🧵
Dr. Srishti Nayak 🇮🇳🇸🇬🇨🇦🇺🇲🏳️‍🌈 (@dr_srishtin) 's Twitter Profile Photo

"On average, women professors earn US$20,700 less than do their male peers: US$96,900 against US$117,600 or 82.3% – meaning that for every dollar a male professor earns, a female professor earns 82 cents, a figure that hasn’t changed in decades"

Markus Giesler (@drgiesler) 's Twitter Profile Photo

How do same-sex couples navigate a culturally evolving wedding marketplace? Sunaina Velagaleti and Amber Epp discuss their latest Journal of Consumer Research paper on this timely and relevant question: consumerresearcher.com/how-do-same-se… Read the authors' full Journal of Consumer Research article here: doi.org/10.1093/jcr/uc…

How do same-sex couples navigate a culturally evolving wedding marketplace?

Sunaina Velagaleti and <a href="/AmberEpp/">Amber Epp</a> discuss their latest <a href="/JCRNEWS/">Journal of Consumer Research</a> paper on this timely and relevant question: consumerresearcher.com/how-do-same-se…

Read the authors' full <a href="/JCRNEWS/">Journal of Consumer Research</a> article here: doi.org/10.1093/jcr/uc…
Michelle Weinberger (@consumerlife) 's Twitter Profile Photo

"I kept thinking: Humans are the people that make dolls and then get mad at the dolls,” Gerwig explained. “We create them and then they create us and we recreate them and they recreate us. We’re in constant conversation with inanimate objects.” nytimes.com/2023/07/11/mag…

Markus Giesler (@drgiesler) 's Twitter Profile Photo

I LOVE this The Washington Post discussion of Annetta Grant (Bucknell University) and Jay Handelman’s (Queen's University) recent Journal of Consumer Research paper on home improvement and dysplacement: washingtonpost.com/home/2023/07/0… Read the full article here: doi.org/10.1093/jcr/uc…

Guillaume Huin (@huinguillaume) 's Twitter Profile Photo

I have received so many questions about the Grimace Trend and how McDonald's handled it. I shared on LinkedIn but here is an insider view from the social media team of what happened : - if you think we planted the grimace shake trend, thank you. So much. But you think way too

I have received so many questions about the Grimace Trend and how McDonald's handled it. 

I shared on LinkedIn but here is an insider view from the social media team of what happened :
- if you think we planted the grimace shake trend, thank you. So much. But you think way too
Markus Giesler (@drgiesler) 's Twitter Profile Photo

Why do consumer transfer billions every year to entrepreneurs and artists, often with little to nothing in return? To find out, Journal of Consumer Research authors Andre Maciel and Michelle Weinberger (Michelle Weinberger) theorized crowdfunding as a market-fostering gift system. consumerresearcher.com/crowdfunding

Jess Calarco (@jessicacalarco) 's Twitter Profile Photo

Other countries have safety nets. The US has women. Their labor creates the illusion of a DIY society, making it seem like we don't need a net. Writing HOLDING IT TOGETHER was a labor of love and fury and I'm so grateful to share it with you all #PubDay penguinrandomhouse.com/books/697130/h…

Other countries have safety nets. The US has women.

Their labor creates the illusion of a DIY society, making it seem like we don't need a net.

Writing HOLDING IT TOGETHER was a labor of love and fury and I'm so grateful to share it with you all

#PubDay
penguinrandomhouse.com/books/697130/h…
Gregory Kennedy (@i_am_gkennedy) 's Twitter Profile Photo

Even if you're not in marketing, you should read this post from the former CMO of Nike. It details Nike's transition from a brand-driven demand creation engine to a data-driven performance DTC model that relied primarily on sales on Nike.com. The results? After

Jess Calarco (@jessicacalarco) 's Twitter Profile Photo

Why are those tradwife accounts so appealing? Because our profits-over-people economy leaves workers--especially moms--so little time for joy. Like the joy that comes from spending time with loved ones, making your home beautiful, and cooking yummy meals. BUT... 🧵 1/

Alicia Sheares, Ph.D. (@aliciasheares) 's Twitter Profile Photo

🚨🚨Announcement: I’m looking for a few part-time remote qualitative research assistants to help conduct research on Black and Latine tech entrepreneurs. Information about the position can be found in the ad. Please share with your networks and ✨apply✨: forms.gle/2L4ks4Ugc3w4tU…

Markus Giesler (@drgiesler) 's Twitter Profile Photo

Do you like playing Zelda: Breath of the Wild or Eldenring? If so, participate in a cool social science research project led by my awesome doc student Lucas Busani Xavier. Please help me share this tweet! lucasbxavier.com/participation

Do you like playing Zelda: Breath of the Wild or Eldenring? If so, participate in a cool social science research project led by my awesome doc student <a href="/BusaniLucas/">Lucas Busani Xavier</a>. Please help me share this tweet! lucasbxavier.com/participation