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dia, from new york, feels more like california. and comet, from california, feels more like new york.

quick brand explore a la Area

designers used to map every path, control every outcome. with ai, we must embrace uncertainty as a feature.

many things i like about the new claude code experience. this is not one of them.

remembering when steve said bill gates would be cooler if he just dropped acid or went to an ashram when he was younger.

first generated ad i've seen that isn't total slop.

a masterclass in conversion centered design.

Frank Talk with great people in a relaxed environment, sketch all the time, prototype often, throw ideas away quickly, write to think... It's all part of the process. Anyone trying to shortcut it by only using a single tool/process will probably come up short!

“I’m gonna have to stop you right there…”

canadians in tech rn.

mini shoot with Reve tonight

quick study exploring new workflows. photo booth > Reve > Midjourney > ElevenLabs > Jitter single-tool ai is table stakes. the advantage is in orchestration.

LinkedIn = TitleCase twitter/x = lowercase.

knowing the tools means having this planned in your mind before touching the mouse.

Introducing Runbuds - a Strava competitor. For the past 6 months Rafael Soh, @drqas, @gabfoulon, and I have been working nights and weekends to build a social running app that feels up to par with today's standard for consumer mobile experiences. Motivation + download link below: