chris_norton (@chris_norton) 's Twitter Profile
chris_norton

@chris_norton

Host of the @embracingMM Podcast and Founder of @prohibitionpr, PRCA Grand Prix Award Winner 2023, find me on chrisnortonpr.bsky.social

ID: 13424802

linkhttp://link.podtrac.com/EMM calendar_today13-02-2008 10:17:37

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📣PR Stunt Alert: 560-pound Twitter logo auctioned off after Musk’s £44bn takeover, goodbye Twitter, hello X. 👋 Then DitchIt rolls out a parody stunt about ‘free expression’ for classifieds. I know it's a stunt but who doesn't like blowing shit up? #prstunt

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📢 PR Stunt Alert: For National Doughnut day - Krispy Kreme offers fN NATIONAL DOUGHNUT DAYree doughnuts for dumping your old glaze? Even if it is half eaten. Love this and love a doughnut. vergemagazine.co.uk/krispy-kreme-l…

chris_norton (@chris_norton) 's Twitter Profile Photo

📢 PR Stunt Alert: Now this one scares me a self driving Tesla delivers itself, apparently. It’s got everyone asking the same thing. Is it real or just another sales story. I know they can drive themselves but I fear you don't want to be an early adopter. gizmodo.com/teslas-viral-a…

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Pretty shocking but half of young Brits would scrap the internet altogether. Is this proof that digital-first doesn’t mean digitally well? Are we all listening, or just doomscrolling. I am thinking the latter on the train this morning. 😉 theguardian.com/technology/202…

chris_norton (@chris_norton) 's Twitter Profile Photo

📢 PR Stunt Alert: IKEA turns a London cab into a mobile showroom. Clever, useful and actually pretty funny. That’s how you do brand experience without trying too hard. lbbonline.com/news/ikea-icon…

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📢 PR Stunt Alert: Netflix is opening physical fan venues. A smart move or a vanity project? Time will tell, but it’s one way to beat streaming fatigue. I think it's pretty smart to be fair. Need air con though. netflix.com/tudum/articles…

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So sad and sorry to hear about Diogo Jota being killed in a car accident this morning. I am truly stunned. He was 28. What a horrible bit of news. He has brought me and my family so much joy over the last few years at Anfield. He was brilliant. His poor family. RIP

So sad and sorry to hear about Diogo Jota being killed in a car accident this morning. I am truly stunned. He was 28. What a horrible bit of news.

He has brought me and my family so much joy over the last few years at Anfield. He was brilliant. His poor family. RIP
chris_norton (@chris_norton) 's Twitter Profile Photo

The Premier League’s gone all-in on AI, partnering with Microsoft to boost fan experiences apparently. Is this just going to be be another distraction from the game itself? ⚽ reuters.com/sports/soccer/…

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Laura Brown took the job, ignored the gut, and ended up writing about metal mesh code. Two months in she knew this wasn't what she wanted, and this was her Turning point. #trustyourgut #careerrealtalk

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Most marketers say they’ve found their bold brand voice - not sure I have. 🤣 But a third admit they’re too scared to use it. What’s the point of brave words if you aren't going to use them? prnewswire.com/news-releases/… prnewswire.com/news-releases/…

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📢 PR Stunt Alert: Make AI worried you’ll take its job. Love this campaign from The Economist. 👏Brilliant provocative copywriting and brand placement. famouscampaigns.com/2025/06/make-a…

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Andrew Bruce Smith let AI loose mid-call. Exec hadn’t even said goodbye before a 45-page brand history hit their inbox. Will and I got him back on the pod to explain how he did it. Fast, sharp, slightly terrifying. Full ep: 🎧 link.podtrac.com/EMM 📺 bit.ly/4lbF6eP

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Three young Londoners have turned the old school travel vlog on its head, exploring their heritage without the gloss. No tourist traps, just real stories that actually mean something to them. 🎥 theguardian.com/travel/2025/ju…

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Weirdly hashtags are now banned from ads on X. 🙈Musk says they ruin the aesthetic. 🤣 But will brands lose discoverability, or is it time we all moved on from them anyway? timesofindia.indiatimes.com/technology/soc…

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What to smell like Donald? Err a presidential perfume, really? Trump’s new scent is either crafty personal branding or a political joke that writes itself. Who is going to send me a strapline for the scent? reuters.com/world/us/whats…

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The lovely author Katie Tucker built a course, got featured in The Times, and then Covid saved her from launching a product no one really needed. Even the pros fall for the friends and family validation trap. They say it’s brilliant, but is it? #marketingmistakes #buildwithproof

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Richard Mulholland went all in on remote. Closed the office. Moved online. Gave away sex toys. But you can't Zoom your way out of lost brand mojo. Word of mouth vanished and nearly took the business with it. Sometimes offline still wins. #leadershiplessons #brandingblunders