Founder friends - especially ecom founder friends, if you want to get fired up today, listen to Episode #118 of Operators Pod. This is what being an entrepreneur is all about. What Pete has built in Origin is mind blowing, but HOW he built it is even more epic. You picked up a

It took me 4 companies and 15 years to figure out what the hell my business identity is. Entrepreneurs don't really talk about this. When you join the corporate world, you let that process define you and then build from there. I didn't get that clarity... As a founder, you can

Yesterday was a somber day in Texas. Gut wrenching. Neighbors affected by the tragedy. Just drove my own kids down to that area for camp a few weeks ago. Thought nothing of it. They are home & safe now. The idea that a flood like this would happen never even enters your mind as a

This is the story of a CEO—and friend—who took his life. It’s a cautionary tale for all of us. Gary was an entrepreneur and his very first startup was a big success—he cleared $15 million before the age of 30. But that early win became Gary’s downfall—here’s why: His career

Happy Friday! I’m grateful for this incredible life, the pink clouds at sunrise this morning, hot coffee and cool air outside. My three boys who are all unique and badass in their own way. Optimism & light is overwhelming my life right now. Day 58 of 75 hard… Doing it.

Another grateful Friday.. what a week. Family in town, wife is getting some solo mountain time, holding down the fort with our animals. Skies were bright pink again this morning. Hit a tennis court with my oldest for the first time in 18? months. Trying to convince him to get

Friday! LFG. Great week over here - received some exciting news this week that I'll get to share at some point in the near future. Have a new personal passion project I'm starting to work on in the background. Started a back-to-school training program with my 3 boys and thought

Imagine waking up from a pre-2023 coma, and being like, WTF is chatGPT. Insane how quickly it has changed the way so many people handle work/life/tasks in just a few years.

75 hard. The clip below is from my final workout last night. Ended it the same as it started. Solo. But this was not a solo journey... - My family poked fun of me for the first week. - Then my boys started to think it was cool. - Then my wife started to join me on workouts. -

It’s a good day to celebrate 12K!! Love building Swap Top 🙏

Epic weekend in West Texas. Another high point down - this time in our home state. Took us 8 years to finally commit to driving 8 hours West to the middle of nowhere, but we got it done. We hit all three restaurants in a 100 mile radius. Good times.

Nailed it.

I read somewhere that if you're under 40 and can't run a 7 min mile, drop everything until you can. I've never been much of a runner until recently, but love a good challenge. Can easily hit 7:30, but getting to 7 has been difficult. I can't believe people can hold this pace

I used to think of marketing as a component of business. Almost like a box to check, but then I started learning from good marketers and they completely flipped the script for me. Now I truly believe marketing is the most important component of any business. If done correctly,

1 in 13 men in the US are millionaires. But only 1 in 140 men can bench press 225 pounds. The same holds true for any measure of fitness. We like to believe that rich people got lucky. And some do, but… If success can be explained by luck, why is fitness—which is entirely

Black Friday meta-ads question for the gurus.. This will be my 3rd BF season with Swap Top. It has historically been our best time of the year. 1st BF, I was new to ads.. they were horrible but worked. I didn't reuse any of those ads during my 2nd BF (last year). However, I had

Use audiences with Adv+ ON with your meta ads campaigns. Tried lots of things over the past month or so. Broad (no target audience) just wasn't working even though lots of people suggested it would. Switched all my campaigns back to targeting 1 custom audience on a whim (no ad

things are worth what people are willing to pay. Know some GREAT ecom businesses who have grown 100%+ since 2021... And are still not worth their 2021 peak. On the other hand- I know a new service business in the AI space that is 4 months old and just turned down a 30m

Black Friday round 3 officially launched for Swap Top. Keeping it simple this year, running the same code-based sale through the end of the holidays. Updated my same winning ad from last year - starting simple.