It's #WorldEmojiDay 😄 Celebrate with Simbrix! Comment with your favourite emoji! #Emoji #BeadCraft #KidsCraft #EmojiDay

Are you ready for Smooshzees?? They're a combo of super-soft filling covered with a stretchy outer skin - there’s nothing softer than a hug with a Smooshzee 🥰

The Heroes of Goo Jit Zu Stretch Strikers are coming!! ⚡️Pre-order now at Smyths Toys UK 💥

It's time to shine with the Shimmer n Sparkle Gem Air Styler!! ✨ It's easy to use and you can create over 100 glam and glitzy looks! Shop now at Very

COWABUNGA!! 💥 Get ready for the new series of Teenage Mutant Ninja Turtles on Paramount+ with our awesome new Mix N Match Turtles Action Figures!! 🍕 Create your hero and get ready to save the day. Shop now at Smyths Toys UK

New in… ✨ Get ready for wearable, sharable fun with Sticki Rolls! 🍣 The Sticki Rolls Band pack comes with 7 Sticki Rolls (70 stickers), 14 jewellery beads, a collectable booklet and a Sticki Book Page!! 😍 Get creating for yourself! Shop at Smyths Toys UK

The new Heroes of Goo Jit Zu Stretch Strikers are available now at Smyths Toys UK Have you got their hands on them yet?

Know a fan of the smash-hit One Piece? 🤩 Bring home the action for yourself with our One Piece Heroes of Goo Jit Zu Monkey D. Luffy Ultra Goo Figure - exclusively available now from our website 👉character-online.com/heroes-of-goo-… #OnePiece

Heroes of Goo Jit Zu Fans, we heard you loud and clea!! The Heroes of Goo Jit Zu Creator is here to give you the power make your own HGJZ figures. Choose your stuffing and fill them up to make them totally personalised to you 🤩 Shop now at Smyths Toys UK

It’s time to sing with Sing With Me Peppa!! 🎤 Grab the mic and singalong to one of the three songs Peppa comes with 🤩 Shop now at Smyths Toys UK

It's almost a new school year and we're ready to learn! ✏️ With Orboot Earth, kids can dive right into the world around them using the Interactive AR Globe to discover facts about 6 different topics 🌎 Shop now at Smyths Toys UK

Doctor Who fans, we are excited to announce that two brand new sets will be launching at B&M Stores! Both Emperor Davros and The History of the Daleks #18 figures will be available soon! Each pack features a comprehensive description, accompanied with the inspiration behind them!

Teenage Mutant Ninja Turtle fans rejoice - you can now get your hands on the exclusive Black and White TMNT Figures over on our website!! 🍕 Shop now: character-online.com/teenage-mutant…

Go wild this summer with the brand new #Aphmau MeeMeows Safari!! There's lots of new, adorable plush to collect 😻 Shop now at Smyths Toys UK

Hungry? 🍔 You might want to rethink that! 🤢 Say hello to Terrorfired and get ready for gross and fun surprises! Available now from our website: character-online.com/terror-fried

Baby Axolotl is ready and waiting to be your new bestie 🤩 He works both in and out of water and comes with loads of new lights, sounds and reactions ✨ Shop now at Asda

Little ones desperate for a cat?? Purro might just be the kitty of your dreams! Purro is an interactive kitten that will respond to touch and comes with over 150 sounds and reactions 😍 Bring home this adorable furball for yourself and shop now 👉 character-online.com/teksta-purro

Have a Roarsome time with the Untamed Dinosaurs! 🦖 They might look scary, but these guys just want to be friends with over 40+ sounds and reactions. Shop now at Smyths Toys UK 🦕 📷: raising._.boys

Say hello to the new Fingerlings Care n Cuddles Monkey!! With 150+ sounds and reactions, this little guy loves nothing more than being fussed over and played with and is perfect for helping children develop their nurturing skills 😍 Shop now at Smyths Toys UK