If you want to achieve more than most people... You have to do things most people don't do. But I don't mean something fundamentally different. No "magic pill" or shiny new object. Just MORE of the basics. Basics like focusing on the few right levers for maximum ROI. Or

How quiz funnels blow up 8-figure Shopify stores:

The 5AM Club is an incredibly stupid idea for most entrepreneurs. I know, on Twitter and Instagram you have to appear as productive and hardworking as possible. And for many, that means forcing yourself to wake up before 6 AM. Anyone who sleeps in couldn't possibly even try

Many brands think CRO is a waste of money… But this case study proves the opposite: Most brands today put 100% of their focus on Facebook Ads. Testing hundreds of creatives every month, Optimizing media buying down to the tiniest detail and Chasing the best possible ROAS.

D2C funnel pages that make $100M - Full Course

This year is already our most successful year as a company... And that’s because of measures we implemented back in January and February. Which I called back then in my stories. Here is the context: It’s only October, but we’ve already achieved in 9 months what we had never

These kinds of client wins almost feel awkward to share… …but a tiny A/B test just gave our client: +7% AOV with 91.47% significance leading to multiple 6-figures in additional monthly revenue. Why “awkward”? Because the test feels almost meme-like in CRO: Adding social

2025 Check In Biz & Life Update:

I have to apologize… …to your competitors if you read this post and apply this before they do. Because making millions in ecom & taking market leadership becomes too easy, if you implement these 3 strategies: 1. Cold-Friendly Offer Most brands can only convert warm,

The new way to build funnels for paid acquisition

THIS tripled our client’s revenue in under 12 months: The screenshot shows: this brand was already making 7 figures… …but had been stuck at that level for more than 8 months. Product-Market Fit? Check. Ads? Fully tested & maxed out. Still, scaling ad spend killed

$10M → $21M with Direct Response Funnel (Case Study)

POV: My Monday to Friday from 9:00 to 20:00 In the morning I train to have energy for the current workday. At night I go to bed on time to have energy for the next workday. On weekends I rest to have energy for the coming week. My entire life is structured around work, simply

Exactly $394.676 in additional revenue per year from a single change in the cart drawer. That was the outcome for this fashion accessories brand. When they came to us in 2024, we quickly saw huge potential. Our first audit and strategy report was almost 60 pages long, with

Accelerated Growth Model: Scaling to $1M/Month

Anyone who constantly tries to “be happy” is ruining their life. The problem: most confuse happiness with euphoria. Real happiness is not hitting your first 100k month or buying a Porsche. Those are euphoric highs. Amazing, but short-lived. True happiness is more boring and

This small header change drove over $215.000 in additional revenue (with the same ad spend). We audited a supplement brand’s store and found 130+ potential CRO improvements by benchmarking their KPIs against our other partner brands. But depending on traffic volume, you can

$100M Brand Case Study Full Funnel Breakdown