Part 2 of our fascinating interview with tire designer Ken Avery (Vittoria) is now available on YouTube; youtu.be/GmjVBVdpNCg #btiusa #vittoria #enduro #roadcycling #gravelbike

See it here first! Geek out for two minutes each week with Pete from BTI as he highlights exciting new cycling gear. This week we look at two just released upgrades for your #GravelBike. Youtube: youtu.be/OTVRwzQV728

Join BTI's team at 7000 feet in the southern rockies! Seeking a Sales/Customer Service professional with previous bike shop experience, strong written and verbal communication skills, plus knowledge of current bicycle products and standards. Send resume to: [email protected]!

BTI now stocks FOX and Marzocchi Suspension complete forks, shocks, droppers🔥 We have many items in stock now, with more on the way ✨ Check out our inventory 👇🏽 Fox: bti-usa.com/public/manufac… Marzocchi: bti-usa.com/public/manufac… #ridefox #mtb #enduro #Marzocchi

From Urban, Road, gravel, to XC, TIME Sport will keep you clipped in and riding all day long 🚴🏽‍♂️🚵🏽 p.s. Did you know Time Sport is also a Margin Booster Brand 😎 Check out our entire selection📷 bti-usa.com/public/manufac… #timepedals #pedalforward #cxiscoming #cyclocross

New Margin Booster order window has begun! 🎉 Be more profitable! Grow your shop with BTI's Margin Booster program. Lower Thresholds, Extended Dating. It's easier than ever to participate in Margin Booster this winter ❄️ For more info👇🏽 bti-usa.com/public/margin_…

From BMX, Road to Cyclocross RideFarr range of forward-thinking and hard-charging products are designed for attacking the track, road and trail with confidence Learn more bti-usa.com/public/manufac… #ridefarr #bmx #cyclocross #bikepacking #gravelbikeride