If I'm reading this right, it means Discover traffic may have gone FUBAR for the month of October. Film at 11. status.search.google.com/incidents/fCUA…

With a November Update happening to Google's Reviews Ranking System, this Q&A -style page is really helpful. developers.google.com/search/blog/20… I suggest reading through these carefully! #seo #digitalmarketing developers.google.com/search/blog/20…

Google's November Update is focused on Review sites and pages, so I turned their Review guidance into a checklist you can use to both audit and improve your own pages. #seo

Google just announced .ing as a new TLD. Just a sec, I'm going to buy winn.ing and sell it to Charlie Sheen for a lump sum.

CNET put out a great video on OpenAI's DevDay, in case you missed it: A lot happening. What a step forward! #seo #openai #digitalmarketing youtube.com/watch?v=qdd2GZ…

Have y'all been seeing this "Discussions and forums" section in the desktop SERPs? I might be late to the party , but I'm seeing it for a lot of queries lately. I still see Reddit and Quora in the traditional results but maybe it's a test. I call it "The Penalty Box" lol.

Google is testing the "ask a follow up" from SGE under PAAs. I wonder if they've seen a lack of engagement in what I call the "CLS portion" of SGE, where it comes crashing in, so they're trying it where people are known to engage more. #seo #digitalmarketing

It's important to know how tools like ChatGPT or Bard work. This article does a great job explaining it, with some awesome visuals. Essentially, LLMs aim to predict the next word or phrase in a sentence. #seo #ai #chatgpt #digitalmarketing theguardian.com/technology/ng-…

I'll be presenting "SEO You Might Not Know," a talk for those who know some SEO but want to level up their game. It's accessible, actionable, and something you can integrate into your work immediately. Sign up at ncbiotech.org/events/life-sc… #seo #digitalmarketing #nclifesciences

Learn 5 ways to use structural internal inks to boost your SEO. 1. Main navigation 2. Breadcrumbs 3. (Sub) Category links 4. Sidebar 5. Related #seo #digitalmarketing youtube.com/watch?v=r1O2oY…

Today I'm officially announcing my Youtube channel. Check out my latest video on how to create an SEO content strategy using Harpa AI, and consider subscribing! #seo #contentmarketing #digitalmarketing #keywordresearch youtube.com/watch?v=Syuo7b…

A Core Web Vitals update is coming... 🎨 INP (Interaction to Next Paint) is replacing FID (First Input Delay) in March of 2024. Search Console is currently showing an INP Issues Table where you can see and diagnose problems in preparation for the switch. #seo #corewebvitals

Google recently announced the addition of a robots.txt report to Search Console. Awesome! But there's no tester (initially). My latest video shows a greatrobots.txt tester and gives a lesson/refresher on the basics. #seo #technicalseo #digitalmarketing youtube.com/watch?v=zCOAkD…

I love using this Ahrefs feature to find backlink-generating content ideas: Best By Links. Run your competitors through this and scan the list of URLs. Spot compelling pieces of content that you could emulate and improve upon. #seo #digitalmarketing youtube.com/watch?v=UyTqOu…

IMO, two hugely underutilized tools for SEOs but also for everyone, really, are ... -- 1️⃣ Contacting support 2️⃣ Googling it Why, oh why don't we utilize these more often?

I ❤️ YouTube analytics. Simple, clear, and actionable. From my dashboard, I hover over and item and I can see how my latest video is performing in the first 2 days, 16 hours as compared to other videos. I can now consider things like post time, or a better title / thumbnail.

I ❤️ YouTube analytics (part II). Visual, simple, and actionable without any need to click on anything. On the left I can see when the people watching my videos are on the platform. On the right, it shows the other channels and content my viewers are watching. #YouTubeAnalytics

Another reason I love YouTube more than Google right now: Instead of link relationships, you make real relationships. I performed outreach to a creator in my niche, and a friendship/partnership has developed. It's human, which is so refreshing. #youtube #seo #digitalmarketing

This SERP, while kind of a mess IMO, has so many ideas for strategy. - Filters (top & side) indicate important subpages. - "Get it by" & "On sale" are great ideas for product cards and description pages. - "Things to know" indicates critical educational content around this query

The best part about Facebook (and Instagram) being down is that a lot more people are going to find out how bad support is for account hacking lol.