BAM!!!! More sales after raising my ad campaign budget, while at the bar catching up with an old friend Hell of a drug

I bought a ridiculous overpriced knicks shirt from these guys once, and have been enjoying their emails ever since. They must be PRINTING

With my winning angles on my initial test product, I Made $120 on $300 of ad spend. Almost .5 RAOS Now, that's not enough to go into production, but its inspired a whole new brand identity around the winning angle that I think should increase conversions. Imma keep pushing

Apparently, in elementary schools, I got a note from a parent teacher conference of "White Belt wanted credit for agreeing to do something, before he even started" Always be selling folks

It's dawned on me that I built my current ad test visual brand identity for myself, a man Good news is I sold several instances of the product during demand test The bad news is all the buyers were men I am in the process of rectifying this error as we speak

Pro tip for creating marketing materials for your hypothetical brand. Order the closest dupe you can, then edit branding with AI so it’s your Shockingly powerful

The new Nano banana model for hyper specific changes to product images is a game changer. I'm saving so much time.

To all my eCommerce Homies Let’s get dat bread

I found installing cursor on my shopify store to be a little too much power for me to change the source code, I couldn't conceptualize my code changes I now am using chrome browser gemini tab to walk me through changes to my codebase. Works like magic

Oooooh boy we got a new ChatGPT image generation model. Let’s get to making some ads….

New Year, new demand test on Meta I completed a full rebrand to position the product as a luxury womens item Running two ad sets: 1 with the product hero image-my top converter so far 1 using Meta’s new test creative functionality with net new ad ideas Let’s see what happens

“A watched Meta Ads Manager converts half as fast“ - Plato, probably

So we now have an answer to meta andromeda issue of consolidating all spend to single creatives - creative testing is now an option which spreads the love among 2-7 assigned ads It’s quite the game figuring out idea as structure to return the data one needs

First sale of the campaign comes with a positive ROAS. Data’s looking good yall

$125 spend, for 2500 impressions, 53 website visits, 7 add to carts and 1 sale on a $60 product so far this ad campaign. Strong top of funnel action right there. Just gotta convert

10 add to carts in this test campaign - clearly demand is there But only 1 sale so far. Your killing me meta

“Truth is the filter that best predicts the future.” In 2016 I was completely confused on what happened in the world. Scott was the only voice that made sense, so I followed him to Twitter Bought his book, he kindly signed it That path changed my life forever RIP

I did not anticipate "Twitter becomes a spaceship company" when I joined to talk my sh!t on the Carmelo Anthony Knicks

I've been using Claude Code for eCommerce. So far: • Connected to Shopify CLI for one-shot code changes • Ideates & rolls out copy across all pages via one prompt • Proactively scans store for issues Literal Superpowers NExt Up: Automated Ad Pipeline