Jackson Blackledge(@blvckledge) 's Twitter Profileg
Jackson Blackledge

@blvckledge

Google & YouTube Ads For eCommerce Brands | Tabs, Obvi, Craftd, Foundr, Wine By Lamborghini, Fighthaus, Nordace, Jack Henry, Icon Amsterdam | https://t.co/y6Fg3WR7Ob

ID:1240448194984546305

linkhttps://linktr.ee/blvckledge calendar_today19-03-2020 01:21:35

27,2K Tweets

54,6K Followers

1,5K Following

Jackson Blackledge(@blvckledge) 's Twitter Profile Photo

Staying ahead in business means knowing your competition's moves.

A huge one is pricing.

So we spent 10+ hours last week building a Competitive Price Monitoring Dashboard.

Get it free here:

(No need for likes or RTs)

docs.google.com/spreadsheets/dโ€ฆ

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Jackson Blackledge(@blvckledge) 's Twitter Profile Photo

When it comes to Google, specificity is key boys

Every ad group needs:

- Specific ad copy
- A specific landing page

Every landing page needs:

- Custom titles
- Custom images
- Custom descriptions

Thatโ€™s how you maximize your rev

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Jackson Blackledge(@blvckledge) 's Twitter Profile Photo

Successful Google ad campaigns require constant optimization.

My top clients have 1000+ negative keywords.

Just a consequence of staying on top of your search term audits.

And the results speak for themselves.

Consistently getting 8+ ROAS.

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Echelonn(@EchelonnPtyLtd) 's Twitter Profile Photo

Recent Google Ads updates have been steering towards more automated options.

- AI photos
- AI targeting
- AI-generated combinations

But we warn brands to carefully review these assets before they show up live.

Google's AI has made some that we wouldn't approve of ourselves.

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Jackson Blackledge(@blvckledge) 's Twitter Profile Photo

made a huge mistake when I started my agency.

I spent all my time getting new clients and neglected fulfillment.

as a result, my 1st client left after 2 months.

had to stop everything and relearn the craft.

dont get more clients when you cant fulfill your existing ones boys

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Jackson Blackledge(@blvckledge) 's Twitter Profile Photo

1.5 years ago, I hit $100k/mo.

I thought i made it

i got comfortable and churned a few clients.

2 months later i went down to $49k/mo.

made me realize everything can be gone in a flick of a button.

never put your foot off the gas lads

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Echelonn(@EchelonnPtyLtd) 's Twitter Profile Photo

Google ads strategies we use for 7-8 figure brands...

The same ones we teach at Davie Fogarty's Daily Mentor group:

1) Sepearte branded and non-branded traffic
2) In-depth keyword research
3) Customized ads
4) Optimized landing pages
5) Optimize your feed

Simple but not easy

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