Björn (@bjoernbarthel_) 's Twitter Profile
Björn

@bjoernbarthel_

Copywriting since 2015 ✍️
Spreading the wisdom 💭
Helped partners generate over $17M and counting 💸

ID: 2558574701

calendar_today22-05-2014 09:07:42

452 Tweet

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Copywriting = handling prospect's objections in logical order: 1) What is this? 2) How will it benefit me? 3) How does it work? 4) How is this different? 5) What's the price? 6) Do you offer a guarantee? 7) How do I get started? Stop overcomplicating it. s/o @chasedimond

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Copywriters: Steal these 6 tips for your next copy: 1. Write like you're talking to a friend 2. Be concise not clever 3. Address their current awareness stage 3. Shorten your sentences 5. Simplify text (5th grade level) 6. Less commas, more periods. Anything you would add?

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Average Copywriting: ➢ Informative ➢ Audience-specific ➢ Includes a CTA Great Copywriting: ➢ Engaging and informative ➢ Speaks directly to the heart ➢ CTA feels like a natural next step Do you agree? Anything missing?

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Copywriting Framework: "My Story" Breakdown: 1) I had a problem with ___ 2) It hurt because ___ 3) I tried to solve it with ___, ___ and ___ 4) Until I finally found ___ solution 5) Now I am ___ Your own story is your most powerful authentic asset. s/o Conquestor

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Marketing 101: Before: "We are top-rated." After: "John: This product changed my life. It's not just an item; it's a lifeline." Before: Just a claim After: A lived story. Testimonials turn facts into feelings. Let your customers do the talking, and watch the world listen.

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Copywriting Fact: Long sentences might: one, confuse readers; two, bore them; three, scare them away. Short sentences don’t do any of that. This tweet is an example.

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9 steps to write better copy: 1. Research 2. Research 3. Research 4. Write 5. Rest 6. Rewrite 7. Rest 8. Rewrite 9. Publish Do these in order and your copy will convert. PS: Let AI help you with research (like I shared in yesterday’s post)

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Copywriting Fact: You’ll convert more when you understand how people: - Think - Feel - Reason - Decide - Act If you want to sell more, study human psychology. PS: More on psychology to follow this week. Stay tuned!

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Want to be good copywriter? ↳ Learn and practice writing. Want to be a great copywriter? ↳ Learn and use human psychology.

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Copywriting 101: 1. Say something controversial. 2. Then say something everyone agrees with. 3. Reveal the important part that’s in between these lines. Example: Andrew Tate and it’s content.

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4 copywriting hook tips to hang on your wall 1. Spark their dreams: Appeal to their hopes. 2. Surprise them: Start with unexpected facts/twists. 3. Ask: Lead with a question that begs an answer. 4. Tell a tale: Open with a story they can't ignore.

Norbert 🦁 (@hrunevics) 's Twitter Profile Photo

How To Onboard Your Customers in 5 Minutes I Brake Down Everything In This Video👇 I'll Only DM For 48 Hours! To Receive: 1, Like & RT 2, Reply " 5 " 3, If you don't follow I can't DM

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3 simple copywriting questions to note down (save this): How do I grab their attention? How do I keep their attention? How do I channel their attention to my offer? That's it. Stop making it too complicated!

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Copywriting Tip: Psychologists tell us there are three primary types of groups, regardless of their purpose: Aspirational—Groups to which you’d like to belong. Associative—Groups that share your ideals and values. Dissociative—Groups to which you do not want to belong.

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Copywriters: Your copy and its assets should always represent the positive end results. In this way your prospect is less likely to critically analyze the pros & cons of the actual product. And instead base their purchase decision on the ultimate benefit it will provide them.

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I Built 35 Headline Templates Covering All Niches For Your Business I'll Only DM 48 Hours! To Receive: 1, Like & RT 2, Reply " 35 " 3, If you don't follow I can't send it

Angel Randos (@angelrandoss) 's Twitter Profile Photo

I'm deleting this soon because it's a legit formula to GO VIRAL through Instagram Reels This will make you thousands, and it's not hard... Comment 'angel' + RT and I will DM you the exact strategy I used to take my client from 80k to 96k IG followers in less than 30 days.

I'm deleting this soon because it's a legit formula to GO VIRAL through Instagram Reels

This will make you thousands, and it's not hard...

Comment 'angel' + RT and I will DM you the exact strategy I used to take my client from 80k to 96k IG followers in less than 30 days.
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Weird way to improve copywriting: Use more pronouns. "I" when talking about yourself "You" when talking about readers "Us" when talking about friends "They" when talking about enemies No writing in the 3rd person. Get personal & conversational. s/o Charles Miller

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I just signed up for @nicolascole77's Ghostwriting Monetization Masterclass! Excited to discover the 8 most lucrative ghostwriting services to offer in 2025 this Thursday, February 27th, at 1 PM ET. Want to join me? Sign up for free here: ctt.ec/UapfI+