Using nothing but graphic design templates in marketing is a guaranteed way to ensure your brand is invisible. If you’re like everyone, You’re no one.

Businesses that will win in 2024 (and beyond) don’t think like traditional brand marketers + advertisers. They think like media companies. 🎥 📲 👀 🚀

🎥 Embarking on a journey from Nanaimo to Qualicum, we followed the call of Spring sunshine towards Port Alberni on #VancouverIsland. We took pause near Cathedral Grove, where nature's timeless beauty provided the pertect backdrop to capture video + photos. #StayTuned🎬 BizBOXTV

🎥 empowered humans, empower humans ⚡️🔥⚡️ Ella Ostrikoff BizBOXTV #motivation #womeninbusiness #leadership #business

🎥 empowered humans, empower humans ⚡️🔥⚡️ 🎬 Ella Ostrikoff LIS∆ OSTRIKOFF #motivation #womeninbusiness #leadership #business

🔍 Google's reign over search is cracking. The $300 billion industry is being shaken up by social media platforms + AI. AI startups are stepping up with ad options tied to AI-generated answers… while some social media platforms are targeting ads based on user searches. For

🔍 Google's reign over search is cracking. The $300 billion industry is now being shaken up by social media platforms + AI. For the first time in 15 years, Google faces real competition, with its search ad market share expected to take a major hit.

🚨 If you run a business, you have a MASSIVE opportunity to get ahead during the cooler months... ESPECIALLY when it comes to digital exposure. WHY? Social media use often spikes 📈, particularly in areas with more extreme seasonal shifts. ❄️ ☔️ ❄️ As people spend more time

One of my Video Advertising clients tells me he can’t go anywhere without getting recognized in his city these days - bank 🏦, curling rink 🥌, golf club ⛳️, barber shop 💈… You name it. “Hey! I’ve seen you on Facebook! It’s the TikTok guy! I love your Instagram videos!”

A media-first mindset is the ultimate differentiator. The companies that embrace this are the ones people trust. Because they’re not “selling” - They’re educating. When you educate, you dominate. Start leading - Become the authority.

💥 THE POWER OF A GREAT STORY - backed by solid facts - is unmatched. As a former TV Journalist turned Digital Media Marketer / Advertiser, here’s a 1-2-3 on crafting impactful stories: ✍🏼 Start with a relatable narrative that draws your audience in. 📈 Layer in key facts +

Quick wins don’t exist. Digital Media success demands full commitment to the *long game*. Digital is a foundational part of business now (+ unquestionably some of the most critical roles you need the right minds to manage.)

🔍 When I want to “Search” for almost anything now - Google is becoming my *last* stop. What do I do when I want to search for a business, service? 1. Social Media (FB, IG, X, LI, YT, TT) 2. ChatGPT 3. Google (have barely used at all the past few months, major sudden shift

Think like a business, act like a media company. Content drives attention. Attention drives trust. Trust drives sales. Start broadcasting your brand. 🎥 🎬 📲 👀 #EveryCompanyIsAMediaCompany

Understand: the future belongs to groups that are fluid, fast, and nonlinear. - Robert Greene

Here’s the hard truth: great digital media, marketing & advertising doesn’t come easy. It takes time + an increasingly wide range of expertise - to: • Craft compelling video, photo + graphic content • Master storytelling that connects • Write copy that converts •

Stealing another brand’s style isn’t strategy, it’s cowardice. If your big idea is to be a diluted clone of someone who’s already winning, you’ve already lost. Real brands lead. Fakes chase. And trust: no one roots for the knockoff. Ever.

🔊 Watching brands chase social trends that totally clash with who they are? Painful. Just because your competition is doing it, doesn’t mean it’s smart - or right - for you. Classy, high-integrity brands suddenly pushing out cheap laughs + cringey content? That’s not edgy.

Digital Marketing + Advertising isn’t fluff. It’s not just posting pretty visuals + hitting “boost”. IT’S STRATEGY. 🧐 IT’S PSYCHOLOGY. 🧠 IT’S PRECISION. 🎯 Great marketing + advertising isn’t random ~ It’s a system. ✅