Collective Audience Europe (@beop_io) 's Twitter Profile
Collective Audience Europe

@beop_io

Re-imagining advertising for the open web. Our AudienceCloud powers global brands, agencies, & publishers performance advertising & data on the open web | $CAUD

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linkhttps://beop.collectiveaudience.co calendar_today06-05-2015 10:10:23

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☀️ LIONS | The Home of Creativity 2025, here we come! From June 16–20, OpenCloud hits the Croisette for a week of insights & connections. 📍 Meet us there: 👋 Romain Cauchois 🤝 Jean-Michel Lopes Coffee, spritz & bold ideas, let’s chat! 👉 DM to connect. #CannesLions2025 #AdTech #mediatrends

☀️ <a href="/Cannes_Lions/">LIONS | The Home of Creativity</a> 2025, here we come!
From June 16–20, <a href="/CollectiveAud/">OpenCloud</a> hits the Croisette for a week of insights &amp; connections.
📍 Meet us there:
👋 Romain Cauchois
🤝 Jean-Michel Lopes
Coffee, spritz &amp; bold ideas, let’s chat!
👉 DM to connect.
#CannesLions2025 #AdTech #mediatrends
Collective Audience Europe (@beop_io) 's Twitter Profile Photo

🔌 Launch interactive ads in a snap with Creative Connect by OpenCloud! ✅ Plug & play conversational format ✅ No dev ✅ VAST or JS ✅ DSP-ready (DV360, TTD, Xandr…) 📩 [email protected] #AdTech #Programmatic #DSP #ConversationalAds

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Advertisers & publishers face the same challenge: 📉 More complexity, less clarity. At Collective Audience, we build relevance, not just “reach.” ✅ 2x more attention ✅ 1% engagement rate ✅ 34s avg. exposure Let’s talk 👉 [email protected] #AdTech #OpenWeb

Advertisers &amp; publishers face the same challenge: 📉 More complexity, less clarity.
At <a href="/CollectiveAud/">Collective Audience</a>, we build relevance, not just “reach.”
✅ 2x more attention
✅ 1% engagement rate
✅ 34s avg. exposure
Let’s talk 👉 contact@collectiveaudience.co
#AdTech #OpenWeb
Collective Audience Europe (@beop_io) 's Twitter Profile Photo

Back from #CannesLions2025! An inspiring week for the Collective Audience team! 🚀 ✅ Top meetings ✅ Smart convos ✅ Big collabs ahead (Havas, Rakuten, Equativ & more) All under the Cannes sun 🌞🍹 #AdTech #MarTech #DigitalAdvertising

Back from #CannesLions2025!
An inspiring week for the <a href="/CollectiveAud/">Collective Audience</a> team! 🚀
✅ Top meetings
✅ Smart convos
✅ Big collabs ahead (Havas, Rakuten, Equativ &amp; more)
All under the Cannes sun 🌞🍹
#AdTech #MarTech #DigitalAdvertising
Collective Audience Europe (@beop_io) 's Twitter Profile Photo

📍 Sunny Tech 2025 – Montpellier Proud to represent Collective Audience at one of France’s top dev events 💙 Highlights from Day 1: 🔐 Own your stack 🚩 Feature flags = agile UX 🛡️ Secure your dependencies 🧪 Testing builds trust More to come! 😎 #SunnyTech #OpenSource

📍 Sunny Tech 2025 – Montpellier
Proud to represent <a href="/CollectiveAud/">Collective Audience</a> at one of France’s top dev events 💙
Highlights from Day 1:
🔐 Own your stack
🚩 Feature flags = agile UX
🛡️ Secure your dependencies
🧪 Testing builds trust
More to come! 😎
#SunnyTech #OpenSource
Collective Audience Europe (@beop_io) 's Twitter Profile Photo

Day 2 at #SunnyTech2025 💡 🔍 Legacy Code: Maintain or Rewrite? smart timing 🐇 Into the JVM: Antoine Dessaigne nailed it 📦 Visual Kubernetes: Aurélie Vache made it click 👏 Fresh ideas, big energy. #CollectiveAudience #DevCommunity #CloudInfra #JVM #Kubernetes

Day 2 at #SunnyTech2025 💡
🔍 Legacy Code: Maintain or Rewrite? smart timing
🐇 Into the JVM: Antoine Dessaigne nailed it
📦 Visual Kubernetes: Aurélie Vache made it click 👏
Fresh ideas, big energy.
#CollectiveAudience #DevCommunity #CloudInfra #JVM #Kubernetes
Collective Audience Europe (@beop_io) 's Twitter Profile Photo

Wrapping up #SunnyTech2025 🎉 🧩 Agile ≠ dogma → build what works 🧠 Quantization & LLMs → efficient AI matters 🧵 JS Internals → from event loop to microtasks 🌐 Web gems → Baseline 2024 = gold Thanks to all: we’re leaving inspired ✨ #EngineeringCulture #DevCommunity

Wrapping up #SunnyTech2025 🎉
🧩 Agile ≠ dogma → build what works
🧠 Quantization &amp; LLMs → efficient AI matters
🧵 JS Internals → from event loop to microtasks
🌐 Web gems → Baseline 2024 = gold
Thanks to all: we’re leaving inspired ✨
#EngineeringCulture #DevCommunity
Collective Audience Europe (@beop_io) 's Twitter Profile Photo

🧼 61% of hygiene buys are automatic, 39% planned. But 100% involve the Open Web. 🚀 With OpenCloud, brands tap into key signals and drive 1.2x more consideration than on walled gardens. 👉 Study: thetradedesk.com/insights/cpg-p… #AdTech #OpenInternet

🧼 61% of hygiene buys are automatic, 39% planned. But 100% involve the Open Web.
🚀 With <a href="/CollectiveAud/">OpenCloud</a>, brands tap into key signals and drive 1.2x more consideration than on walled gardens.
👉 Study: thetradedesk.com/insights/cpg-p…
#AdTech #OpenInternet
Collective Audience Europe (@beop_io) 's Twitter Profile Photo

📊 Ad fraud is up +33.6% on unprotected campaigns. 🛡 It drops –13.8% when you anticipate it. 👀 Visibility is no longer enough, attention is the new currency. At Collective Audience, we don’t just promise quality. We measure it. #AdTech #OpenWeb #IAS

📊 Ad fraud is up +33.6% on unprotected campaigns.
🛡 It drops –13.8% when you anticipate it.
👀 Visibility is no longer enough, attention is the new currency.
At <a href="/CollectiveAud/">Collective Audience</a>, we don’t just promise quality. We measure it.
#AdTech #OpenWeb #IAS
Collective Audience Europe (@beop_io) 's Twitter Profile Photo

👀 Just because an ad is seen doesn't mean it lands. At Collective Audience, we measure what sticks: recall, perception, intent. ⚡ Brand Lift Study in 72h 🎯 Insights that matter 📊 Not just impressions, real impact. #BrandLift #AdTech

Collective Audience Europe (@beop_io) 's Twitter Profile Photo

✨ New partnership! We’re excited to collaborate with ELLE Canada & ELLE Québec. Their teams are now using our conversational formats to create interactive, dynamic, and engaging experiences for their readers. #AdInnovation #Engagement #Francophonie #DigitalMarketing

✨ New partnership!
We’re excited to collaborate with ELLE Canada &amp; ELLE Québec. Their teams are now using our conversational formats to create interactive, dynamic, and engaging experiences for their readers.
#AdInnovation #Engagement #Francophonie #DigitalMarketing
Collective Audience Europe (@beop_io) 's Twitter Profile Photo

📊 35% of users trust ads on news sites. 35% trust search ads. Only 20% trust social ads. At Collective Audience, we combine premium context + conversational formats = more attention, recall, time, and conversions. That’s the Open Garden effect. #AdTech #OpenWeb

📊 35% of users trust ads on news sites.
35% trust search ads.
Only 20% trust social ads.
At Collective Audience, we combine premium context + conversational formats = more attention, recall, time, and conversions.
That’s the Open Garden effect.
#AdTech #OpenWeb
Collective Audience Europe (@beop_io) 's Twitter Profile Photo

💬 What if ads didn’t just get seen… but actually talked to you? At Collective Audience (ex-BeOp), conversational ads are the new norm. 🚀 Romain Cauchois: +700% attention & a mission to re-enchant the open web. 👉 mntd.fr/le-format-conv…

💬 What if ads didn’t just get seen… but actually talked to you?
At Collective Audience (ex-BeOp), conversational ads are the new norm. 🚀
Romain Cauchois: +700% attention &amp; a mission to re-enchant the open web.
👉 mntd.fr/le-format-conv…
Collective Audience Europe (@beop_io) 's Twitter Profile Photo

🚀 Thrilled to announce our partnership with Aleteia ! They’re now using our conversational formats + Creative Connect to boost engagement & offer advertisers a smarter alternative to display. More value, more impact, more results. 💡 #AdTech #Partnership

🚀 Thrilled to announce our partnership with <a href="/AleteiaFR/">Aleteia</a> ! They’re now using our conversational formats + Creative Connect to boost engagement &amp; offer advertisers a smarter alternative to display. More value, more impact, more results. 💡

#AdTech #Partnership
Collective Audience Europe (@beop_io) 's Twitter Profile Photo

🚀 New at Collective Audience! We’re excited to welcome Tony Bernardo as Sales Manager 🙌 From kebab-inspired career advice to Space Jam as his deal soundtrack, get to know him in our offbeat interview 👉 beop.collectiveaudience.co/en/blog/sales-…

🚀 New at Collective Audience!
We’re excited to welcome Tony Bernardo as Sales Manager 🙌
From kebab-inspired career advice to Space Jam as his deal soundtrack, get to know him in our offbeat interview 👉 beop.collectiveaudience.co/en/blog/sales-…
Collective Audience Europe (@beop_io) 's Twitter Profile Photo

Case Study 💡 ELLE Québec x Yves Rocher Canada 📊 In just days: 74% engagement 90% opt-in ELLE newsletter 84% opt-in Yves Rocher newsletter 48s avg. time spent Proof of the power of conversational formats + editorial integration. #Media #AdTech

Case Study 💡
 ELLE Québec x Yves Rocher Canada
📊 In just days:
74% engagement
90% opt-in ELLE newsletter
84% opt-in Yves Rocher newsletter
48s avg. time spent

Proof of the power of conversational formats + editorial integration. #Media #AdTech
Collective Audience (@collectiveaud) 's Twitter Profile Photo

CASE STUDY💡ELLE Magazine (US) Québec x Yves Rocher Canada 📷 In just days: 74% engagement 90% opt-in ELLE newsletter 84% opt-in Yves Rocher newsletter 48s avg. time spent Proof of the power of conversational formats + editorial integration. #Media #digitalmedia #marketing

CASE STUDY💡<a href="/ELLEmagazine/">ELLE Magazine (US)</a> Québec x Yves Rocher Canada 📷 In just days: 
74% engagement 
90% opt-in ELLE newsletter 
84% opt-in Yves Rocher newsletter 
48s avg. time spent  Proof of the power of conversational formats + editorial integration. 

#Media #digitalmedia #marketing
Collective Audience Europe (@beop_io) 's Twitter Profile Photo

✨ Collective Audience is now 100% activatable, programmatic or direct! ✨ Unleash the power of conversational ads across every buying channel. Smarter, data-driven campaigns focused on real attention & results. 🚀 [email protected] #AdTech #Programmatic #attention

Collective Audience Europe (@beop_io) 's Twitter Profile Photo

Congrats to our MD Europe, Romain Cauchois, on his @RatecardStars #5 nomination (Personality Tech - Sell Side)! 🚀 He leads Collective Audience's performance platform for brands & publishers. Vote now! Closes Nov 6. 👉 VOTE: lnkd.in/e6P6RMXe #RatecardStars #AdTech

Congrats to our MD Europe, Romain Cauchois, on his @RatecardStars #5 nomination (Personality Tech - Sell Side)! 🚀
He leads Collective Audience's performance platform for brands &amp; publishers.
Vote now! Closes Nov 6.
👉 VOTE: lnkd.in/e6P6RMXe
#RatecardStars #AdTech
Collective Audience Europe (@beop_io) 's Twitter Profile Photo

+40% purchase intent. +30% emotional connection. +1.9x credibility. The Trade Desk proves it: context matters. At @Collective_Aud, we see it daily on the #OpenWeb: 👁 +200% active attention 💬 1% engagement 📊 2.9x brand attribution The future isn’t closed, it’s open. #AdTech

+40% purchase intent. +30% emotional connection. +1.9x credibility.
The Trade Desk proves it: context matters.
At @Collective_Aud, we see it daily on the #OpenWeb:
👁 +200% active attention
💬 1% engagement
📊 2.9x brand attribution
The future isn’t closed, it’s open. #AdTech