Benoit Fallenius
@benoitfallenius
Founder of Markify (now a part of Questel) - Trademark searching and watching.
Father, runner, skier.
ID: 9001472
http://markify.com 20-09-2007 18:30:48
1,1K Tweet
536 Followers
646 Following
Unexpected ad from McDonald's / McDelivery draws a smile. In Swedish interior magazine Sköna Hem. Tr: "Really good taste. Now in your home."
A "bedtime story" I did not fall asleep while reading is the contrarian, highly educational, 16 year long Klarna fundraising story, by the Klarna founder himself Sebastian Siemiatkowski (scroll down to "A bed time story"): flatcapital.com/en/about-us/
As Klarna grew "senior execs" surrounded me demanding; focus, priority, strategy Never felt right & never worked Back to organic, iterative, testing tons of things = worked Don´t lead from "board room" Lead from "trenches" Now Nassim Nicholas Taleb has given me a word for it: Anti-fragile