"In our modern, fast-paced world, we need to be able to distinguish between fake and real. This task is becoming increasingly more complex. What this means in essence is a rise in behavioural bias, and therefore a rise in decisions that could go wrong." linkedin.com/pulse/pervasiv…

Want to learn how to communicate with clients in times of crisis? Come along to our webinar on 15 October, where we’ll discuss how to create a battleplan with behavioural finance experts Carl Richards and Neil Bage. Register for FREE here: us02web.zoom.us/webinar/regist…

Really looking forward to speaking at this tomorrow with Carl Richards and Phil Bray from The Yardstick Agency. 13 more people needed to make it my largest virtual audience of the lockdown. Come on... we can do it!

The benefit of hosting a podcast this is 'bitesized' means you can turn each episode into a bitesized article, therefore creating the hashtag #readthepodcast

Connect with us on a journey into the human mind and discover how it influences financial behaviour, with renowned international behavioural expert Neil Bage . Get insights and practical tips for making better financial decisions. RSVP today. bit.ly/35BLRly

Black Friday is officially here, so I thought I'd re-post these images that I used last Black Friday! #behaviouralinsight

1. Anchoring. Deciding that something is a deal based on a reduced price point, without considering if you're still getting real value for money.

2. Regret aversion. Buying things on Black Friday because of a fear that, if you don’t buy them now, you may never get an opportunity like this again.

3. Percentage neglect. The general inability of most people to accurately calculate percentages, especially ones that involve subtraction.

4. Restraint bias. Over-estimating your ability to show restraint in the face of a bargain, even if the thing you’re buying isn’t something you really need.

5. Loss aversion. Black Friday is a 'flash sale’ and if you don’t act now, the offer will be taken away. The fear of losing out on the deal has an incredible pull.

6. Hyperbolic Discounting / Present Bias). It’s all about today. The bargains may not be around in the future, so you can’t wait. Plus, that immediate gratification feels really good!

7. Finally, the full image in all its glory! Enjoy.

Fascinating stuff - as always - from Neil Bage of Be-IQ and @bitesizepodcast

My latest article for @octomembers. This time I look at the fascinating but worrying exponential growth bias. app.octomembers.com

Just registered for the UK Platform Awards 2020 where Be-IQ are short-listed for two awards. Good luck to all who are up for an award. Let's see if we can end the year on a high!

What a great way to end the year. Winning the Leading Innovation Award at the #SchroderUKPA awards!

Congratulations to all the worthy winners #SchrodersUKPA, including (but not limited to) Murphy Wealth Be-IQ and to AJ Bell for winning the platform of the year award 👏🎉👏

Thanks for a great #schrodersUKPA awards ceremony - and a particular shoutout to Be-IQ for their well deserved win 🙂 See you at next year’s clive waller @heatherahopkins NextWealth et al!

Exercise tracking company Strava analysed more than 800 million activities and from that data reveal that most New Year's Resolutions will be abandoned today! #quittersday inc.com/jeff-haden/a-s…