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Just wrapped up a re-read of The Everything Store by Brad Stone. This book has remained one of my favorite business books for just under a decade, and revisiting it I captured a few insights worth sharing. 🧵

Odds are if you're a founder, you've made some hiring mistakes. Let's create a mega-thread of questions to ask or tips for people to never make a hiring mistake again. We'll start: 1. Get a work out in with your potential hire: it will tell you how your future candidate

Fun fact: Based brands know their customers by name.

Every brand should be on going *slightly* more unhinged on X than on other platforms.

Brand founders: where are you guys finding opportunities in todays market?

Building out excellent teams is a non-negotiable if you want your business to survive ALL seasons. Here are 8 strategies to use when building out your team: 1. Hire culture before skill: Your first 10 hires will set the bedrock of the culture of your business. You need to go 10

Business owners: How regularly do you audit your time? It's easy to get swept up in the task apocalypse, blinded by opportunity or risk, and quickly find yourself spending time on things that don't matter. Let this be a reminder to audit your calendar today and make some cuts.

The future of business is "build it, own it, invest in it, manage it". No more trading out of your businesses. Let's build things that are multi-generational and transformative.

The TREAD Method A Framework for Getting Unstuck When You're Treading Water in Business When momentum fades and the vision feels foggy, many founders push harder. But not all problems are solved through force. Sometimes, they require clarity, recalibration, and a return to

What would happen if we hosted a live zoom call for health and wellness brand founders? We'd love to discuss trends in: - Retention marketing - Paid media - Organic social - Marketing ops DM if interested in joining!

Join us this Friday at 9am! DM us your email to be added to the call.

Finding 1 sales channel and mastering it is really underrated.

If you want to join our call tomorrow at 9am CST please reach out in the DMs!

Roughly 90% of start ups fail. What has been or will be the difference maker for your brand?

What's one thing everyone is hoping to accomplish by the end of the quarter?

I went to an event last week where the founders of LMNT shared some of their unique business wisdom. Here are 3 core takeaways from how they've built the +$250m electrolyte brand: 1. They built the business on principals that mimic biology... When they are organizing teams