Ecommerce SEO: within the AI Search era, there are crucial insights that can be gleaned from the constant evolution of search results. The latest evolution has seen Google's Sales Assistant chat window roll out more broadly for various regions, with there now being two default

↗️ Blue background favicon back to serp.

🆕 Google added ask follow up withing ai overview

🆕 Bing dynamically changes the heading of video section. Before we only see sections as Videos , now Videos of "x" search query

🆕 Saw this on sponsored product ads. ↗️ When click on x amount code. Than discount window pop up on serp.

🆕 Saw this on google sponsored ads.

🆕 Google testing arrow for insight . before it was three dots .

🆕 Saw the View full list within search result snippet . which land to page.

🆕 Google serp with ask anything in ai mode search refinement .

🆕 Bing with hover and expandable related searches section.

🆕 Goole translate with Translate the conversation button.

🆕 Gbp panel added profiles button when click on it . takes to all profiles.

🆕 Google testing two local packs ads at serp . while click on it its overlay

Google is testing a new local ad format - card format - that opens the Google Business Profile seroundtable.com/google-local-a… via Khushal Bherwani

🆕 we have ai cath up on google for while matches commentary. With local language selection and text of commentary with share button. Its cool to get quick update for matches. Barry Schwartz

🆕 Google's what people are saying section with live lable , refresh button and time update for what people are saying about live matches .

Google Search What people are saying section with red live label icon seroundtable.com/google-what-pe… via Khushal Bherwani

Bing Ads with text attributes and icon, this one is for free shipping seroundtable.com/bing-ads-with-… via Khushal Bherwani

Bing updated service agreement Link for details - microsoft.com/en-us/services…

Google ai overview directly show translate to local language.