The movie was originally a flop, but they kept taking chances. wizardofads.org/pure-imaginati… #wizardofads #marketingtips

It starts brilliantly. But in the end it's a participation ribbon.  wizardofads.org/how-adidas-fum… #wizardofads #marketingtips

Buffett found the number one reason that businesses go bad is complacency.  wizardofads.org/the-hidden-val… #wizardofads #marketingtips

In smaller companies, fear isn't just a bad strategy - it's toxic.  wizardofads.org/when-the-big-g… #wizardofads #marketingtips

AI is right for your business, if you don’t think your business is terribly special. wizardofads.org/ai-is-ok/ #wizardofads #marketingtips

After JCPenny, Sam saw that rural America had to travel too far. wizardofads.org/walmart-big-dr… #wizardofads #marketingtips

Ogilvy almost left Rolls-Royce defeated, but 1 comment changed everything.  wizardofads.org/why-1950s-adve… #wizardofads #marketingtips

Could giving them feedback put them off or be seen as micromanaging? wizardofads.org/managing-high-… #wizardofads #marketingtips

You want to build a company that lasts? Then notice what others miss. Ask what others avoid. wizardofads.org/this-is-the-wo… #wizardofads #marketingtips

It is by definition derivative. What are other people saying? It'll say that too.  wizardofads.org/man-vs-machine… #wizardofads #marketingtips

I love writing distinctive copy for all my clients. But this one is interesting. Nobody suspects I'm that voice. wizardofads.org/darling-you-do… #wizardofads #marketingtips

It is now number 2 in the cola space but you wouldn't know it from the museum. wizardofads.org/what-is-dr-pep… #wizardofads #marketingtips

Everybody wants to be recognized. But your approach can't be one size fits all. wizardofads.org/sales-coaching… #wizardofads #marketingtips

People found them profoundly ugly. Now they're in the Barbie movie and on runways. wizardofads.org/birkenstocks-2… #wizardofads #marketingtips

Business owners know too much. And "educating the customer" is one of their worst mistakes. wizardofads.org/diamonds-drain… #wizardofads #marketingtips

Every business, every team, has a Boat, of some sort, that they’re trying to build. And they all get invisibly bogged down.  wizardofads.org/the-father-the… #wizardofads #marketingtips

How a small roofing company increased referrals from 6% to 32% without resorting to bribery or begging.  wizardofads.org/this-is-how-yo… #wizardofads #marketingtips

His grandpa landed his plane on farms unexpectedly. And he built a local legend. wizardofads.org/building-a-fam… #wizardofads #marketingtips

This approach can grow your business. No weird "woo woo" manifestation meditations required.  wizardofads.org/acting-as-if-c… #wizardofads #marketingtips

Kaminsky started with no money, no computer, nothing but grit. wizardofads.org/from-70-to-an-… #wizardofads #marketingtips