Figma prototyping or Figma Make?

MVP vs MLP - What's the difference? 🤔 MVP (Minimum Viable Product) → Bare minimum features to test your hypothesis → Focus: Does anyone actually want this? → Goal: Learn & validate MLP (Minimum Lovable Product) → Minimum features that create genuine user delight →

Most product teams track wrong metrics. Here's the AAARRR framework that actually predicts success... ⬇️ ❌ What teams usually measure: - Page views - Sign-ups - Feature clicks - Session time ✅ What the AAARRR framework measures - Acquisition: Free trial sign-up rate -

The psychology behind Nielsen's heuristics: ✨ Consistency = reduces cognitive load ✨ Error prevention = builds confidence ✨ Recognition = leverages existing knowledge ✨ Feedback = reduces anxiety These aren't design rules. They're human psychology principles.

I highly recommend doing this short exercise with your project stakeholders at the beginning. Results can be unexpected for you and for others 👀

Research insight: Users don't remember your interface. They remember how it made them feel: → Confused (too much info) → Confident (clear next steps) → Frustrated (can't find things) → Accomplished (easy completion)

4 external memory techniques that boost completion rates: 1⃣ Auto-save drafts (forms, content creation) 2⃣ Shopping cart persistence (cross-session memory) 3⃣ Recently viewed (quick re-access) 4⃣ Smart suggestions (predictive memory) Memory aids = conversion aids

Has anyone worked with brand archetypes? Curious to hear your thoughts about it

This week I facilitated a brand identity workshop using the Google Ventures approach 🎯 Google Ventures Brand Sprint steps ⬇️ Step 1: The 20-Year Roadmap (15 minutes) Write 2-3 future magazine headlines about your company's success 20 years from now. This creates your north

Perfect Sunday 🤌

5 onboarding metrics that predict product success: 1⃣Time to first value (TTFV) 2⃣Feature adoption rate 3⃣User activation rate 4⃣Onboarding completion rate 5⃣Day 1/7/30 retention rates What would you add to this list?

Do you have any advice on this?

Yes, I need them all. Who can relate?

Saw this today. Do you agree?

Whenever I feel nervous before some meeting or important event, I remember this sentence: "This is not an open-heart surgery."

I selected this font for my website header, and then I saw what "m" looks like 😭 Do you know any similar font?

Listening to ProductCon until I fall asleep 😴 Highly recommend to listen to Lovable speech

It's refreshing to work on something different. Here are a few examples of recent illustrations created for branding purposes ✨