Next up in my series of descriptions of the exciting open roles SearchPilot : the people behind the machine - the professional services team. These are like agency SEO consultant roles, enhanced by machines.

ICYMI Want to come to brightonSEO this week and don't have a ticket? We are sponsoring (and Will Critchlow is speaking) so we have some tickets to give away. Comment with your thoughts about this #SPQuiz poll and we'll randomly draw a lucky winner or two!

Time for this weeks' #SPQuiz! We tested updating internal links 🔗 that pointed to URLs with 301 redirects to instead point to the 200 status code version of the URLs. What do you think was the impact on organic traffic for the pages receiving the links?

SEOs 🤝 Engineering (or at least, this is how it *should* be) 👇 bit.ly/39NXvi9

Time for the #SPQuiz! An ecommerce site tested adding estimated read times to their meta descriptions on their blog pages (and Google picked it up in search results!) - what did it do for their organic traffic?

We see a lot of companies making mistakes when they try product-led SEO. How to avoid them: ✔️Run scientific SEO split tests ✔️Show specific results ✔️Choose the right split tests If you’re not sure where to start, read more: bit.ly/3PKQdLQ

In this week’s #SPQuiz, a travel website tested adding prices into title tags using JavaScript, because the prices were only available client side. What do you think the impact was on organic traffic?

Time for this week's #SPQuiz! We added an additional question to the FAQ section on the category pages of an ecommerce company. This question was around the top brands for that category. The new FAQ was pulled into the SERP by Google. What was the impact to category pages?

New SEO test case study ➡️ find out if this retailer's organic traffic improved after adding 'dateModified' to their schema. Read more bit.ly/3TO4r05🧪 #SEOABTesting

What do you think your engineering team’s reaction would be if you told them that you had a plan to get all of the benefit of the on-site SEO work you wanted to do in the coming year, but you were only going to create 20% of the engineering tickets you normally would?

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In this week's #SPQuiz, one of our comparison site customers tested adding a 'Pros and Cons' component. This change was implemented on their offer pages. What impact do you think this had on organic traffic?

Come hang with me to chat about SEO testing (and books!) 🫶

🆕 We know that having visibility and getting good insights from your SEO and CRO tests give you the confidence to make decisions that impact growth. So we developed and iterated our full funnel testing method in the SearchPilot platform. Read more: hubs.la/Q02lbbrf0

10 SEO A/B tests that all had an increase of at least 10% 🚀 Read the full SearchPilot blog post for full details on each case study plus there’s a bonus 11th case study that had an uplift of over 50%! Enjoy. tinyurl.com/wkr8acr5 #SEO #abtesting

Last year I was fortunate enough to speak at brightonSEO about the cool things you can do with Chrome DevTools. I really enjoyed putting it together and presenting it, you’ll have to tell me if I hid the nerves well as I’ll never EVER watch it back lol 🐶youtube.com/watch?v=FqSCAL…

Hi brightonSEO 👋 Good to see old friends and make new ones. Say hi if you see me around. I’m speaking tomorrow at ~11 on the skyline stage geeking out about googlebot and search console. If anyone wants to chat SEO testing, Matt Smith and Sam Nemzer are here as well as me

Creating a great experimentation program is one of the biggest strategic challenges many large businesses face. It comes up *all the time* in our enterprise SEO discussions. Sam Nemzer has extensive deep experience working with many of the best orgs. This will be a good one:

In part 2 of our webinar series, we will share the practical skills in creating a strong hypothesis and analyzing test results to get actionable insights. Save your seat: hubs.ly/Q02xVswc0

Exciting: