#OnShelf: BOS, Cotton On, Toys R Us, Makro & Unilever brand collabs capitalise on key events, culture or societal issues & give back Kolisi Foundation Born This Way Foundation Lady Gaga Cotton On Toys"R"Us MATTEL #Barbie Makro South Africa #retail #branding #RetailingAfrica retailingafrica.com/blog/2023/09/1…

African consumer goods industry is embracing #sustainable #packaging initiatives to address environmental concerns – but beware challenges, explains Kirsty Bisset 🤍, MD HaveYouHeard Durban #CSI #ESG #retail #marketers #brands #RetailingAfrica retailingafrica.com/blog/2023/09/1…

Nice intro from IMC Conference with AI host "Celestia". Looking forward to a great day of spectacular speakers! #IMC #IMCConference2023 #NedbankIMC2023 #marketing #MarketingUpClose

Research shows if customers enjoy a #brand’s story, 55% are more likely to buy from the #company in the future; 44% would share the story with their contacts, & 15% would make an immediate purchase. Read our CEO's latest article on Retailing Africa: bit.ly/45oZCj9

🏆🇿🇦 The Siya Kolisi Springboks double World Cup glory is a manifestation of what’s possible when talent, opportunity, sheer grit , teamwork, personal purpose and national purpose are aligned. #ChampionSouthAfrica #ChampionNation

Getting ahead of 2024 trends retailingafrica.com/blog/2023/11/1…

eBOOK: Shifting Legacy Thinking in Marketing - how to future-proof your marketing strategy by #PointGroup #eBook #marketingperformance #legacythinking #marketingeffectiveness #futureproof #marketingstrategy #ecommerce #consumerbehaviour #2024 #trends retailingafrica.com/blog/2023/11/0…

FREE eBOOK: Remote work is here to stay & the catalyst for growth are engaged employees - Bateleur Brand Planning #employeeengagement #remotework #retail #brands #marketing #RetailingAfrica retailingafrica.com/blog/2023/12/0…

A new generation seeks variety & exploration through a different kind of membership that actively rewards disloyalty, says Kirsty Bisset 🤍 MD #HYH Durban #loyaltymarketing #rewardsprograms #retail #CX #CRM #retailing #brands #marketing #RetailingAfrica retailingafrica.com/blog/2023/11/2…

Here are some tactics that brands can use to attract consumers over the festive season, from Terena Chetty, Head of Strategy, 1Africa Consulting #instore #shoppermarketing #retail #retailing #branding #marketing retailingafrica.com/blog/2023/12/0…

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Is it time for a total rethink of media and brand communications strategy in the current chaotic trading environment? #retail #branding #marketing #strategy #2024 #trends #RetailingAfrica retailingafrica.com/blog/2024/01/1…

Consumers want to be happy; they want less stress, more convenience; and they want to be heathier. How can brands make it happen? #LouiseBurgers #2024 #trends #retailstrategy #retailers #FMCG #marketing #branding #brands #RetailingAfrica retailingafrica.com/blog/2024/01/1…

Africa's overall growth is forecasted at 4.0%, positioning it as the 2nd-highest globally, trailing only Asia (at 4.8%) #AfricaLeads #2024 #Africaeconomy #Africatrade #retail #retailers #retailing #FMCG #marketing #branding #brands #RetailingAfrica retailingafrica.com/blog/2024/01/1…