Pencils? Sharpened. Timelines? Buzzing. Back to School hit 8M posts on X last year (+12% YoY). And this year, class is officially in session.

X is proud to be partnering with au as an essential app for users in Japan. Starting today au Starlink Direct customers can stay connected to X in mobile dead zones. This data service is powered by Starlink Direct to Cell satellites.

Hey Grok! How can I promote my business in a budget-friendly way?

Join us Wednesday for a live update and AMA on advertising with Elon Musk and the X Ads team. Reply with your questions by 5PM PT on 9/2 and we’ll answer the top ones during the session.x.com/i/events/19608…

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The 2025 US Open was a Grand Slam on X, driving massive tennis buzz!🎾 › 94% YoY increase in posts › 66% increase in impressions › 121% surge in video views

The NYFW conversation thrived on X! We collaborating with Lefty.io on an exclusive data report: › 6.1M posts globally (+79% vs Sept 2024) › Top 5 most mentioned brands: calvinklein, COS, Ralph Lauren, Coach & Off-White™ Stay tuned for the full breakdown!

Is the X pixel worth installing if I’m not selling a product? Click the video to see the full webinar and find out more.

Hey Grok! How can I blend organic and paid advertising strategies on X for maximum impact?

We're now X Premium Business! (Formerly Verified Organizations) Unlock powerful tools to boost your brand, increase revenue, and grow your team. Gain credibility and understand your audience with real-time insights. Learn more & apply at: x.com/i/premium-busi…

The conversation shaping industries happens here. Episode 2 of RUSHMOREonX is out today - where industry leaders discuss the "Mount Rushmore" of their field

Hey Grok! How can I effectively test and scale my ad campaigns to maximize performance?

Swinging for the fences with MLB and T-Mobile on X! Baseball fans have a chance to have their post featured on a World Series batting practice ball, bringing the Postseason straight to the timeline.👇

Hey Grok! How do I reach a specific target audience when advertising on X?

Survey for all performance marketing advertisers on X: If the option was available to set a bid price based on conversion, which would you choose?

What you missed this week on X 👇 › Say hello to @Chat › @Grok 4.1 is here › X 🤝 Fabrizio Romano

The world’s most buzzworthy ads are getting ranked during the biggest game of the year. Meet X BrandRanx—powered by Grok and real-time conversation on X, turning live audience reactions into brand rankings during the moment everyone will be talking about.

Melissa McCarthy is bringing all the drama to #SuperBowlLX . e.l.f. Cosmetics is prepping for its big game spot.

X has been named one of the 30 Most Iconic Companies in Internet History by The Webby Awards! From pioneering real-time global conversation to becoming the engine of culture—X is where news breaks first, fandoms thrive, and the world’s most powerful voices connect.

In honor of International Women’s Day, we are honoring the diverse and dynamic community of women on X.