Creativity does not mesh well with capitalism. Creativity does not always mean the product will sell. Being creative takes too much time. Tech corporations think people don't mind homogenization and will gladly consume the same junk every day. Prove them wrong, don't buy slop.

directed this lil commercial for Tinder last year :)

(I worked on the marketing for this film for the last few months, and particularly helped produce this clip 😜)

Storytelling and filmmaking comes from the creative collaboration between people, it comes from our learned knowledge, the soul of what our story we want to tell means to us. Sets are remarkable places, and scripts are often directly dictated from the heart. So uh, yeah fuck ai.

"The almost overnight surge in electricity demand from data centers is now outstripping the available power supply in many parts of the world" bloomberg.com/graphics/2024-…

the children yearn for the theaters

Feelin’ real good about this one :-) @betawards tomorrow night!! 📷 Michael J. Murphy

Drew’s monologue here from the end of his video is just fantastic. The edit brings it home.

It really feels like the last 10 years has been totally defined by finance & tech guys arrogantly believing they can do everything better and then totally failing upwards as they collect their bonuses and saddle us with higher costs for broken versions of the same shit we had.

there’s an ad playing during the olympics where a little girl wants to use ai to write a letter to her favorite athlete and…….. does that not take 99% of the ethos and feeling out of one of the most heartfelt concepts known to man? jfc

“With John Hughes, IP was a girl turning 16. Life situations.” Perfect summation of what’s wrong with the current state of the movie business.

go see Strange Darling as soon as you can and do it without knowing anything going in — Kyle Gallner is incredible, as is Willa Fitzgerald JT Mollner is on another level with this one. every shot, every choice is just so special. it’s an experience you won’t forget… :)

....

👎 And an extra 👎 for using underrepresented writers as an attempted shield from criticism. AI can’t appreciate an original voice or tone, it only rewards the familiar.

what 😂

This is always what it was going to be used for btw. It’s not some great equalizer. It’s a way for already massively wealthy execs to add a few more mil to their annual bonuses by cutting creative teams entirely & having a machine vomit up the most boring slop imaginable instead

Didn’t expect Ben Affleck to have the most articulate and realistic explanation where video models and Hollywood is going

these aren’t arthouse films ❤️ just films, of a few different genres, that didn’t cost $250m to make hope this helps!

Christopher Nolan doesn’t like streaming being touted as the innovation of cinema. “We’re not a tech company. The innovation in our industry has always been and should always be what goes on the screen, not what the screen is.”