"I think it goes back to storytelling being sense-making for the people that we lead." Malin Leschly, Chief Design Officer of Logitech, explains why it's important for leaders to tell stories. #leadershiptransformation #businessstorytelling youtube.com/shorts/Or7oRQw…

When explaining complex ideas to an audience, we need to communicate effectively. We are often so immersed in our subject that we forget what it’s like to be an outsider. For #effectivecommunication, this is what we need to ensure we have from our audience. #businessstorytelling

Our #businessstorytelling consulting is a highly customizable, project-by-project service where you tell us what you want more of, and we help you find the story you need to tell in order to get there. youtu.be/UxK_VxGM2Z0?si… #leadershiptransformation #effectivecommunication

Defining an abstract noun by making it absent in the story will help your audience feel the need for it. For an example of this by certified Story Facilitator Chuen Chuen Yeo, click here: ow.ly/VSzS50VuTe5 #leadershipskills #effectivecommunication #lbusinessstorytelling

Asking your team to share personal, but not private stories can invoke emotion and build trust among team members while creating meaningful in-roads to understanding a company’s values. For an example, read here: ow.ly/el0l50VuTkL

Still looking for the perfect #summerread? Fiction can help us recharge while also developing our leadership skills. Social scientists demonstrate the power of great stories to help us grasp complexities, and what is leadership if not complex? ow.ly/9w9B50W1Q4f

Think #leadership insights only come from business books? Think again. These five children's books exemplify critical #leadershipskills while being a joyful and quick read. Click for our list, each paired with a real-life leadership example. forbes.com/sites/estherch…

The loudest stories often receive the most attention. "Another Way" presents a quieter vision of business success. While its structure sometimes distracts from its message, the ideas it champions are both timely and necessary. ow.ly/Mem650W2RA5

Stay up to date on leadership storytelling insights, exercises, and upcoming events by joining our monthly newsletter! Sign up here: ow.ly/B6YV50W1QCV #businessstorytelling #leadershipresources #leadershipskills

Here’s how storytelling consulting and coaching increased new hire conversions to their highest percentage yet by the end of the following year for a major CPG company: ow.ly/ycVE50W511t #leadershipstorytelling #marketing

How did a major CPG company report its highest increase in new hire conversions? By harnessing the power of #storytelling to attract talent. Read how the recruiting team transformed how they tell their brand story: ow.ly/sZLt50W519W #leadershipstorytelling #marketing

A compelling story crafted for your audience allows you to connect authentically. #presentationskills #leadershiptransformation #leadershipbook

When any subject-matter expert wants to reach an audience beyond their peers, we must share why it matters. Your audience must know why they should care. ow.ly/lFkT50W51vX #leadershipstorytelling #leadershiptransformation

If you want your ideas to land with a general audience, start by remembering what it’s like not to know. The more we grow in our expertise, the harder it becomes to recall what it felt like to be new to the subject. #leadershipstorytelling #leadershiptransformation

We customize a business storytelling coaching plan that focuses on your goals. Whether you need to tell a compelling story to achieve that promotion, or are getting ready for a large speaking engagement, we’ll partner with you from start to finish. youtu.be/e7fZHupR9fc?si…

Oftentimes, experts can include too much detail about how they came to their realizations. In doing so, they risk losing their audience’s attention. Expertise is powerful—but when it's used to impress rather than connect, it often backfires. ow.ly/NQ2X50W529f

Stories connect. They humanize your message and make your knowledge relevant. Storytelling can be the bridge between you and your audience to make your expertise resonate and drive them to action. #leadershipstorytelling #leadershiptransformation

Looking to stretch your creative muscles? Need to workshop your approach to a presentation, speech, job interview, or more? Join us at our next Story Lab! ow.ly/F3wT50W52Kf #businessstorytelling #leadershipstorytelling

Like our content? Interested in more storytelling resources and tips? Follow us where we're active! LinkedIn: linkedin.com/company/leader… Youtube: youtube.com/channel/UCn6J6… Our website: leadershipstorylab.com

Love this powerful The Wall Street Journal article for bringing the storytelling conversation forefront. It's more than a #marketing skill, knowing the frameworks to structure stories and draw stories from others is essential! wsj.com/articles/compa…