Excited about Shop announcing Subscriptions support this week in Shopify Editions. Many merchants using Shop Campaigns will now be able to acquire more valuable buyers: higher LTV, better ROAS, real growth. 🚀 Going live on 6/23.

no one’s paying for a buffet of maybes. they want clarity. conviction. & a path. a ton of builders today act like consultants… outsourcing every decision to user research or data (leave this to the big companies). it’s your job to choose without this stuff. what to simplify,

Vibe coding is now part of the PM case study interview at Shopify. Just ran one of the first ones with Mike Crawford. Wild how a quick prototype doubles as a feedback loop on the solution, and also cracks open a new window into how someone thinks and writes. Fascinating!

The relationship you have with uncertainty is in direct correlation to how successful you will become.

It’s been 2 years since 1200 were raped, murdered, and burned and 250 were taken hostage from Israel including 8 Canadians. After 2 years, 48 hostages remain in captivity.

not engineer which is a nonsense metric: NBA has huge gini coefficient, but everyone is a millionaire. You would always accept higher gini if it leads to higher average and low household wealth. Hence GDP

F1 does not really need FIA.

Lithuania 🇱🇹 and Europe can def build. Vinted passes €10B GMV and €1B revenue in 2025! Europe✅ – US next. Here’s to the next €100B European company. 🚀 bloomberg.com/news/videos/20…

Group chats in ChatGPT are a big deal, no surprise the release is accelerated. When our cat got sick this summer, we leaned on it for second opinions and guidance — but doing that in 1:1 chats never matched reality. In a family, these decisions happen together. Same for travel,

Peak sales hit $5.1 (!) million per minute right around noon today across the Shopify platform. bfcm.shopify.com

The @Shop app hit #3 in the US App Store. Clearly, shopping + AI season 🚀 Huge thanks to buyers for trusting Shop with their BFCM purchases. And to brands for betting on growth through Shop Campaigns ads, on the app and beyond. On to a strong December!

Entrepreneurs won BFCM, again. → Merchants’ sales globally were $14.6 billion, up 27% from last year → 81 million shoppers bought from Shopify-powered brands → 15,800+ entrepreneurs made their first sale → 136+ million packages tracked in the Shop App → 2.2 trillion edge

Product Network is one of the highlights of Shopify Winter ’26 Edition. The future of marketing is brands working together. Shopify Collective enabled shared merchandising. This year, Shop Campaigns expanded that collaboration into post-checkout promotion. Product Network

I wrote an op ed for the National Post today to say this plainly: Jewish Canadians are being targeted simply because they are Jewish. That is antisemitism. And it is getting worse. nationalpost.com/opinion/canadi…

This is also why UBI (Universal Basic Income) is incompatible with democracy. Create a mass of UBI recipients and you guarantee one thing: endless votes to increase it.

Toronto has the most beautiful weather.

The @Shop Pay mafia taking off 🚀